Google has announced it has added a new attribute to Google Business Profiles for Asian-owned businesses. This new attribute can be added to your verified Google Business Profile and it makes it easier to find Asian-owned businesses in their own …

What exactly does it mean to have your Amazon product listing be fully optimized? And why does it matter?

Every aspect of the product listing page can be seen as an opportunity for optimization:

• Product titles.
• Descriptions.
• Bullet points.
• Images.

Data says it’s worth taking the time to update your CX. Are you willing to try these 5 strategies to upgrade your customer’s experience?

The post 5 Actionable Strategies To Improve Local Customer Experience At Scale appeared first on Search …

Successful search marketing requires thoughtful coordination between diverse teams responsible for SEO, PPC, analytics, and beyond. One key to nurturing that coordination is a shared training experience that gets teams on the same page, speaking the same language, …

Here is a recap of what happened in the search forums today……

Google is testing more local service ads per set of search results, with three ads on a page instead of two.

The post Google Tests More Local Service Ads In SERPs appeared first on Search Engine Journal.…

Marketers are being asked to do more with available resources while still delivering against tough targets. Pivoting this from a no-win mission to a job-well-done scenario is a no-brainer.

During this webinar, you’ll learn how Hertz has tackled their ESP …

Twitter announced last week they were testing a new feature that would allow images, videos and GIFs in one tweet.

How it works. Multimedia tweets cannot be created or viewed on a desktop at the moment, and are only available …

Google has just announced the Google tag – a simple, centralized, reusable tag that’s built to improve data quality and adopt new features without having to modify and install more code. The Google tag is an upgrade and rebrand of …

Microsoft has just announced nine (9!) new updates on their blog. The updates include new Automotive Ads, vertical-based ads, and more. Let’s dive in. 

Automotive Ads

The new Automotive Ads are specific ad formats that are unique to the auto …

The U.S. Government National Vulnerability Database published notice of a vulnerability in the WordPress Gutenberg Plugin.

The post Vulnerability Found In WordPress Gutenberg Plugin? appeared first on Search Engine Journal.…

Small businesses can measure success in website performance with Chrome UX Report. Learn more about the interlocking elements of Core Web Vitals and their impact.

The post How To Use Chrome UX Report To Improve Your Site Performance appeared first …

I primarily run Local Services Ads for personal injury law firms, and most of the problems I’m encountering are in California. While I can’t speak for every vertical or geographic region, if the problems are affecting attorneys in California, there …

Yesterday afternoon Google temporarily disabled the ability to validate fixes for issues in the coverage report. This is related to some “minor updates” the Google Search Console is adding to those coverage reports over “the next few days.”…

If you are on an HTTP site and you decide to migrate the site to HTTPS, it is common practice to update all of your internal links from the HTTP URL format to the HTTPS URL format. Google’s John Mueller …

I know some of you may not like it and may think I am some sort of suck-up for covering this but there is so much truth and beauty to John Mueller’s recent SEO rant. He said, “maybe you should …

Joy Hawkins pointed out an example of Google Local Service Ads showing duplicate listings for the same law firm for the same query. Google has policies against that and asked if those policies are effective, to which Google’s Ad Liaison …