Last week we saw Google testing highlighting text in the featured snippets. Now I am seeing reports of Google testing highlighting text in the people also ask.
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Google Looking To Improve Knowledge Panel Edit Requests
Danny Sullivan of Google said on Twitter that the search company is “working on improving our responses” to making edits to some of the data shown in knowledge panels. The issue here is with some professors having a title professor but others gaining a subtitle, like law professor, and if that is correct or not.
The Fundamentals Of Influencer Marketing via @sejournal, @ashleymadhatter
What exactly is influencer marketing? And why should marketers care? Read on to learn how you can incorporate influencer marketing into your brand’s strategy. The post The Fundamentals Of Influencer Marketing appeared first on Search Engine Journal.
No Results Found Response Can Lead To Soft 404s In Google Search Console
Did you know that returning a “results not found” type of page can result in Google Search considering that page a soft 404 and thus removing it from the search results? We know Google recently changed how it determines some soft 404 pages, but this tidbit is not new to that change.
