Google’s John Mueller had another good one-liner the other day. He said, “if you don’t know whether your content is expertly written or not, then it’s definitely not expertly written.”
Related Posts
Google Search Tests Double Indented Results
Last month we reported on Google testing showing indented search results. I’ve only really seen Google showing one indented result per snippet. Now I spotted an example of two indented result under a main listing.
Enterprise ecommerce SEO: Why good technology can’t fix a bad process
Several SEO myths and misconceptions are killing enterprise ecommerce and enterprise retail businesses. This article will explore some of them to show how enterprise SEO is unique, and not quite the same as traditional search engine optimization. To be effective, enterprise ecommerce SEO should be strategy-oriented. And yet, that’s rare to find. Why? What follows are business-critical problems and lost opportunities I’ve come across while consulting on SEO strategy with some of the biggest brands and corporations in the world. We’ll begin by looking at the […]
Google Search Console reports may be impacted by review-type changes made in Google Search
Google has made some changes to how review-types show in Google Search and as a result, you may see some changes to the clicks and impressions reported within some of the reports within Search Console. What changed. Google said, “Google began upgrading some review-type results to product-type results in Search, and has been able to generate some new product-type results.” Google also added over here, “Google began upgrading some review-type results to product-type results in Search.” John Mueller of Google explained, “at some point we started […]


