Get critical insights on Google’s open bidding, ID services, how AI can play a future role, bidding after cookies, CTV, trends, and more. The post The Future of Programmatic: Transparent & Value Driven [Podcast] appeared first on Search Engine Journal…
Month: October 2022
Instagram Fixes Bug Causing Service Outages via @sejournal, @MattGSouthern
Instagram fixed a bug causing a service outage that impacted users to varying degrees, as people reported disabled accounts and repeated app crashes. The post Instagram Fixes Bug Causing Service Outages appeared first on Search Engine Journal.…
Daily Search Forum Recap: October 31, 2022
Here is a recap of what happened in the search forums today……
Google Rolls Out 2 New Ways To Analyze Data In Ads Data Hub via @sejournal, @MattGSouthern
Google is rolling out new ways to analyze data using Ads Data Hub with solutions designed for marketers and third-party measurement partners. The post Google Rolls Out 2 New Ways To Analyze Data In Ads Data Hub appeared first on …
3 new tools to measure Google app performance and privacy
Google has just announced three new tools to measure cross-platform app conversions, strengthen performance with privacy-focused measurement, and adapt to iOS and Android standards. Cross-platform conversion measurement. Without cross-platform conversion tracking, google says advertisers will have measurement gaps and optimization …
Google’s 2010 and 2018 page speed algorithms were replaced by core web vitals
In the history of Google page speed ranking algorithms, we had three different announcements. Most recently we had the page experience update from 2020 that uses core web vitals, in 2018 we had the Google page speed update, and …
Google introduces Ads Data Hub for Marketers and Measurement Partners
Google’s Ads Data Hub helps advertisers do customized analyses for their business objectives while maintaining user privacy. Because marketers and measurement partners have different needs, Google has created two different solutions: Ads data Hub for Marketers and Ads Data Hub …
Vlog #195: Rick Mariano On Providing High Volume Digital Marketing Services At Low Cost
Rick Mariano is the Vice President of Digital at Hearst and he runs LocalEdge……
Albums vs. Singles: Which One is REALLY Better?
Should you release one song at a time? Or a whole album? Music trends are always shifting, and over the past hundred years various formats have vied for dominance: Singles, EPs, LPs, and so forth. The ongoing …
Google Search Console Geographic Target Setting Still Visibile But Doesn’t Work
On Friday, Michelle aka @Shelliweb, spotted that the Google Search Console geographic target setting feature was still visible under the legacy features. This is despite Google deprecating the feature months ago.…
This Scraper Site Got Hit Hard By The Google Spam Update
Mark Williams-Cook shared an example of a test site he was toying with that got hit super hard by the October 2022 Google spam update. He said the site was “scraped content mixed together answering PAAs (People Also Ask).”…
Google Showing On Time Delivery & Order Accuracy Estimates In Search Ads
Google is showing the on-time delivery percentages and order accuracy percentages in some of the Google Ads search listings. This should not come as a surprise because Google Merchant Center has been offering e-commerce sites to pass along that data …
Google Tests Fall Decorations In Search Results
Google seems to be testing displaying some fall season decorations in the search results. So Google is adding these colored leaves to the background of some search features.…
Keywords In Local Reviews Does Not Impact Google Local Rankings; Study Says
A new study from Sterling Sky shows that putting keywords in the local reviews on business listings does not help improve the local listings ranking in Google Search. The study said, “it does not improve rankings.”…
10 spooky SEO tactics to axe in 2023
It was a cold, dark night. At the end of the long path was an old, rundown mansion covered in cobwebs. Inside was a candle flickering next to the shadow of a person. You rub the frost off the stained-glass …
Microsoft Performance Max import updates
Microsoft Ads has just launched a solution within the Google Import tool to simplify duplicating your Performance Max campaigns across platforms. They’ve also started a pilot program for importing Performance max campaigns that aren’t using a Merchant Center. The new …