Google announced it is cracking down on more financial fraud in the UK by making updates to its UK Financial Services policy that will go into effect in December. Google said “we are announcing a significant additional measure to protect both consumers and legitimate advertisers in the UK.”
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Google: You Can Use A Single Robots.txt For All Your International Sites
Gary Illyes from Google said on LinkedIn that if you want to you can use a single robots.txt file for all your international sites. He added that he is not saying this is a good idea, but rather, technically, you can implement your robots.txt this way.
Google: We Won’t Confuse Titles In SVG Images With Page Titles
The other day I asked John Mueller on Twitter to confirm that Google can handle and not confuse the titles in the SVG images with the page title. Turns out, John answered this question back in May saying that titles in SVG images are not something to worry about, that Google can handle it.
Over 65% of Web Pages Have No Backlinks
Ahrefs published a study a few months ago that I have not reported on. The study’s main thing was that “94.3% of pages out of roughly two million pages didn’t get even a single visitor from Google.” The bigger stat in that study to me was that “66.31% of pages don’t have even a single backlink.”


