Google seems to be testing a new local finder for local queries that trigger the local pack. Andy Simpson spotted this and posted some screencasts and screenshots on Twitter.
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Google Can Lose Track Of Tons Of URL Parameters; Why Canonicals Are Important
John Mueller of Google had an interesting reply to a question around linking to a page without a rel canonical attribute on it, and that page has URL parameters on it for necessary tracking purposes. John said “if the parameter URLs are few, we can keep up and probably map to the canonicals. If it’s a ton of parameter URLs, we could lose track.”
Spring 2022 Google Search Ranking Algorithm Update
Google may have started to release another Google search ranking algorithm update starting Friday, March 18th through today, March 20th. This is an unconfirmed update but unlike the last one we reported, we have both chatter from the SEO community and also the tracking tools are picking up on it. I am calling this the Spring 2022 Google search ranking update.
Why Google Needs To Encourage Clicks To Publishers In The Search Generative Experience – It’s About Ads & Revenues
There is a lot of concern and worry around the new Google Search Generative Experience and how that might impact traffic to content creators, publishers, site owners, and the web as a whole. I get that new things are scary, but I think the concern may be overblown.


