Viral tweet exposes the reasons why thousands of users feel dissatisfaction with Google Search The post Why Tweet Comparing Google to Dying Mall Went Viral appeared first on Search Engine Journal.…

Meta shared its 2022 Q3 earnings today and, as expected, performance left a lot to be desired. Advertising revenue came in at $27.2 billion, down roughly 4% year-over-year.  The positives. Overall ad impressions were up 17%, while the cost per …

The new trim video tool from YouTube turns your videos into 6-second videos that you can use for bumper ads. How convenient! Machine learning strikes again. The new tool is now available globally in Google Ads, making it easy for …

Google’s bumper ad tool, which shortens longer videos to six-second bumper ads, is now broadly available. Here’s more information on how to use it. The post Google’s Bumper Ad Creation Tool Is Broadly Available appeared first on Search Engine Journal…

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. A new zero click Google study puts it only at 25%……

Google has just announced the release of v12 of the API. Here are the highlights. Taken directly from the Google Ads Developer Blog. Added support for new recommendations: RaiseTargetCpaBidTooLowRecommendation and ForecastingSetTargetRoasRecommendation.Added primary_status and primary_status_reasons to Campaign to provide insight …

Google is anticipating a busy holiday season this year. In preparation, they have just announced three new Performance Max features to help advertisers plan effective campaigns, customize their asset strategy, and evaluate your results. The Performance Planner Advertisers can use …

Shares of Google-parent Alphabet are down sharply after the company’s latest earnings report reveals the slowest quarter for revenue growth in almost a decade. The post Google Reports Slowest Revenue Growth In Nearly 10 Years appeared first on Search Engine …

Yelp has just announced its newest feature that integrates Mailchimp, Realtor.com, automotive, Roadtrippers, MetLife, and more. It’s called YelpFusion. Incorporate Yelp content into Mailchimp campaigns Mailchimp users with claimed Yelp Business Pages are now able to combine their marketing emails …

Advances in artificial intelligence (AI) now allow people to interact and hold conversations with loved ones from beyond the grave. The post AI Allows You To Talk With Virtual Versions Of Deceased Loved Ones appeared first on Search Engine Journal…

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Google’s John Mueller said that link wheels are against Google’s webmaster guidelines, I mean search essentials, because Google would consider them link schemes and thus spam.…

Microsoft Bing is showing the search box in the bottom right corner, when you scroll down the search results page and your browser window is wide enough to fit it. Otherwise, Bing will show a floating magnifying glass to click …

Google is testing showing the overlay feature for its shopping ads, when you click the “view more” both at the top and the bottom. Here are GIFs showing how the overlay either pins itself to the top or pins itself …

Both Google (Alphabet) and Microsoft (Bing) have announced earnings last night and both companies are down over 5% in pre-marketing trading after the news. Google’s ad revenue was up only 4.2%, while Microsoft’s search ad revenue, mostly from Bing, seemed …

Marcus Tober at Semrush, a respected search marketing platform, published a new zero-click study that puts zero clicks across Google on average at 25% of all searches or 26% on desktop and 17% on mobile searches. No matter how you …

In the first part of our SEM career playbook series, we defined the roles you will likely find within the digital marketing industry. Once you have secured a great position, you need a game plan to thrive and excel. …