Why the media industry embraces martech transformation to win over consumers

Think about this for a moment: almost 40% of the world’s population, over 2.96 billion people, consider themselves gamers. Since the dawn of Atari in the 1970s, the industry has boomed—it’s now larger than the movie and music industries combined—and …

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Google Analytics Discontinues Store Visits Reporting via @sejournal, @MattGSouthern

Google advises publishers it will no longer report on store visits data in Google Analytics. Data will stop generating at the end of October. The post Google Analytics Discontinues Store Visits Reporting appeared first on Search Engine Journal.…

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How To Create Engaging Social Media Content: 12 Tips To Drive Results via @sejournal, @brentcsutoras

Creating engaging social media content is easier said than done. Here are 12 tips to help you create content that drives results. The post How To Create Engaging Social Media Content: 12 Tips To Drive Results appeared first on Search …

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Google, Apple, Meta, Amazon & Microsoft Join To Improve Voice Recognition via @sejournal, @martinibuster

Five technology companies will work together in the new Speech Accessibility Project to bring voice recognition to those with non-standard speech patterns The post Google, Apple, Meta, Amazon & Microsoft Join To Improve Voice Recognition appeared first on Search Engine …

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Google Integrates The Google Tag With Ads & Analytics via @sejournal, @MattGSouthern

Google is making it easier to implement the Google tag across an entire website by integrating it with Google Ads and Google Analytics. The post Google Integrates The Google Tag With Ads & Analytics appeared first on Search Engine Journal…

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Google Settles Consumer Privacy Lawsuit For $85 Million via @sejournal, @BrianFr07823616

The lawsuit filed by the state of Arizona alleged the search engine company collected location data even after users opted out of tracking. The post Google Settles Consumer Privacy Lawsuit For $85 Million appeared first on Search Engine Journal.…

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