What Is A Content Management System (CMS)? via @sejournal, @coreydmorris

Here is a recap of what happened in the search forums today…

YouTube has added a Promotions Tab to let creators promote their channels and videos without needing to go through the Google Ads Manager. The new Promotions Tab is within YouTube Studio and is a way to make buying ads easier, versus going through the traditional Google Ads Manager route. If creators have access to the new tool, they’ll find the tab within the Promotions section on the Content Page of Studio. What YouTube says. YouTube thinks the new Promotions Tab will get a lot more channel […]

Google announced that Google Ads scripts now support Performance Max campaigns. Google said, “this treated as a brand new campaign type in scripts, similar to how video or shopping campaigns already work.”