In March, I wrote a post about “More recommendations” being surfaced in Google Discover. The call to action would show up after researching products in Google Search and would lead to a “task dashboard” containing a boatload of content that helps users continue researching products (including articles, video, product comparison functionality, and more).

Google key moments is a feature where Google Search highlights the sections in a video through a chapter-like interface. Google added support SeekToAction markup for videos on your site, so that you can use the SeekToAction markup to communicate the key moments (timestamps) Google shows for videos in Google Search in 2021. Now, Google has documented the 12 languages supported for SeekToAction structured data.

Google is testing a new thin sidebar navigation on the left side of the maps interface. The sidebar has the Google Maps pin icon, then the explore tab, then trips, saved places, contribute and a more icon.

Just when you thought John Mueller of Google was done responding to sub-domain SEO questions – well – now we have a new social platform – so… John said on Mastodon when he would go with subdomains versus posting the content on the main www.

Microsoft Bing seems to be promoting TikTok video results within the Bing search results. If you do a search for some videos, Bing might add a box on the left side by the video search results box that says “Short videos of X” with a “from TikTok” button.

Is Google Analytics really powerful enough to influence Google search results? Let’s take a closer look. The post Is Using Google Analytics A Search Ranking Factor? appeared first on Search Engine Journal.

Google’s Search Advocate John Mueller – in a rare case of annoyance – said that any SEO advice mentioning “link juice” is not to be trusted. Is it or not? I wondered about the context and doubted whether it was true. There are different opinions.  After Barry Schwartz shared the news on LinkedIn, a lively debate ensued. Even Moz and SparkToro founder Rand Fishkin chimed in on the comments saying, “Maybe link juice is real after all. Maybe y’all should write more about it!” On link juice and bad SEO advice When he dismissed link juice, Mueller was answering a […]

Learn the difference between 4 multi-touch attribution models to leverage them, and ultimately create better conversion rate optimation. Here’s how to do it step-by-step. The post A Practical Guide To Multi-Touch Attribution appeared first on Search Engine Journal.

Leave a bigger impact on your business. Discover how to connect R to your SEO work, plus how you can learn it in-depth (for free). The post An Introduction To Using R For SEO appeared first on Search Engine Journal.

Learn how to identify content that works for you and create new, high-quality, authoritative content based on your findings. The post How To Analyze Your Content & Craft A Winning Strategy In 2023 appeared first on Search Engine Journal.

YouTube is giving creators new tools to work with when publishing community posts, with the addition of photo editing features and interactive quizzes. The post YouTube Brings Photo Editing & Quizzes To Community Posts appeared first on Search Engine Journal.

Here is a recap of what happened in the search forums today…

If you’re planning your 2023 SEO strategy, you need to know what’s coming. SEJ Senior Editor Ben Steele shares insights on the State of SEO. The post The State of SEO With SEJ’s Ben Steele [Podcast] appeared first on Search Engine Journal.

Google has just started testing a new rewarded ad beta program for publishers to serve their players long-form, playable ads. How it works. As described by WebmasterWorld.com, “The Rewarded Ad Gate beta program will give you an opportunity to monetize your most engaged users. If a user frequently visits your site, you’ll have a way to collect additional ad revenue.” 1. The Rewarded Ad Gate will be displayed to a visitor on their fifth-page view of each month.2. If the visitor chooses to view a short ad, a video or image ad will play for 30 seconds or less.3. A […]

Google has added a new spam policy for policy circumvention. The new section was added to the Google spam policies document and basically says if you try to go around the Google spam policies, you can be penalized.