Google may have a new shopping competitor on its hands. Shopify is testing a new feature in its app that allows customers to search across all merchants on the platform. How it works. The new “Search for anything” search box enables you to search for items previously purchased, merchants matching the search term, and products sold by any Shopify merchants. Thanks to Glen Gabe for pointing this out to us on Twitter. A slippery slope for Shopify… It’s in limiting testing now. How will it rank e-commerce retailers? And opens the doors to ads from merchants. Will be interesting to […]

Google has published a new help document that talks about the more “notable” ranking systems Google has deployed over the years that are both currently in use and no longer in use in Google Search. The document is named a guide to Google Search ranking systems. Ranking systems in use. The document specifies that these are the ranking systems that are currently in use at Google Search. Google also provides a brief explanation of each ranking system. Note, some of these are multiple systems and some are single systems BERTCrisis Information systemsDeduplication systemsExact match domain systemFreshness systemHelpful content systemLink analysis […]

Google seems to have added a new carousel to the movie search results named “why to watch.” This carousel contains movie critique reviews, which is not new, but the user interface is new.

Bing Webmaster Tools will undergo scheduled maintenance between 10am and 1pm ET today. The Microsoft Bing Search toolset posted this notice at the top of the tool when you login today.

Here we go again, I am reporting about yet another Google search ranking algorithm update over another weekend. That makes it several weekends in a row and I do plan on investigating to see if weekend updates are a real thing or in my imagination.

Google has made a minor update to the meta tags and attributes that Google supports help documentation and added the two tags Google does not support. Those include the meta keywords tag and HTML tag lang attributes.

Out of the Hyung-Jin Kim interview from SMX Next last week, we not only got the scoop on the Coati algorithm but also Hyung-Jin Kim told us that E-A-T is used in every single query, it is applied to everything Google Search does.

As a marketer, SEO or web developer, you know how important it is to keep your WordPress site secure.  From using strong passwords and updating plugins to installing a security plugin and monitoring traffic, these tips will help you keep your site safe from hackers.  Why security matters for SEO Website security is often overlooked. However, site security is essential for SEO and digital marketing. WordPress is the most popular content management system (CMS), powering millions of websites.  However, WordPress sites are also susceptible to attacks which can lead to:  Site hijacking.Malware injection.Phishing scams.And more. All of these can damage […]

Jeremy Meindl is the co-founder of Target IQ and we spoke about the hotel we are in, its history of it, and the fire he risked his life showing how you cannot burn yourself. Jeremy spoke about his history in a super transparent way and how he got into spam and then became a professional digital marketer…

Having first-party data is only half the battle for marketers. As you consider the 2023 roadmap, it’s critical to understand what’s possible with the customer data you do have, which partners add measurable value and how to implement successful data strategies. Register today for Lotame Accelerate: The (R)evolution of Customer Data in 2023 to learn from experts about how to connect your own customer data dots and build a winning product roadmap. In this inaugural Lotame Accelerate webinar series, you’ll:  Hear from an interactive panel of industry experts, covering topics ranging from customer data strategies to identity, clean rooms to […]

This article explains why you should end a client relationship, how to amend the relationship, and how to terminate the partnership. The post 8 Signs It’s Time To Fire A Bad Client & How To Do It appeared first on Search Engine Journal.

With just a few strategic pieces in place, content marketing can work outrageously well. Businesses that blog generate 67% more leads than businesses that don’t blog. They also get 55% more website visitors and 434% more pages indexed in search engines. The problem is, how do you put those necessary pieces for results in motion?  Content marketing strategy is notoriously complex for the uninitiated. It can seem like a giant machine with countless cogs, wheels, and whirligigs that connect in multiple ways. 43% of businesses don’t have a documented content strategy – and they perform less well than brands that […]

Rock Content’s CMO Vitor Peçanha shares what it takes to be a high-impact leader in a data-first culture. The post Leading A Data-Driven Content Marketing Journey With Vitor Peçanha appeared first on Search Engine Journal.

Find out how to deal with big brands that bid for your most profitable keywords during the holidays and beyond. The post How To Bypass Big Brands Bidding Up Your Terms appeared first on Search Engine Journal.

Press releases can be a useful tool for SEO, but only if they’re used correctly. Learn how to employ them as part of your online strategy.  The post Are Press Releases Still Good For SEO? appeared first on Search Engine Journal.

What lies ahead for MUM? How does Google use MUM to improve search results? Find out here. The post Is Google’s MUM A Search Ranking Factor? appeared first on Search Engine Journal.