Every Monday, I end up covering an unconfirmed Google search ranking algorithm update but this past week, going into the weekend, was even more volatile than the others. I am seeing way more chatter, and even the tools are showing heavier volatility than the normal high volatility.
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Google Search Console adds URL-level data in Core Web Vitals report
The Core Web Vitals report in Google Search Console is now showing URL-level data in the example URLs. Google also has made some changes to the text in the report to make it clearer. What it looks like. Google shared a screenshot via Twitter. Support page updated. The Core Web Vitals report support page has also undergone some significant revisions. Why we care. These changes should make the Core Web Vitals report in Google Search Console more useful. Not being able to get detailed data in […]
Microsoft Bing Search Replaces Magnifying Glass With Search Button
Microsoft Bing seems to have swapped out the magnifying glass button on the search bar in the search results landing page with the button that says “search.” It is a small but interesting change, below are before and after screen shots.
How better landing page experience and ad relevance can boost your Google Ads performance
Since the beginning, search marketing’s central theme has been to help consumers find the information and products they seek. This is why quality score is an essential factor that benefits both the advertiser and the consumer. Quality score is a useful metric for PPC marketers looking to gauge how well their ad quality compares to other advertisers. Google states that “a higher quality score means that your ad and landing page are more relevant and useful to someone searching for your keyword, compared to other advertisers.” […]


