How To Optimize The Largest Contentful Paint & Rank Higher In Google via @sejournal, @DebugBear

Scaling your content production doesn’t always equal success. Don’t underestimate the role of good content briefs in the process. The post Scaling Content Production: Celebrating The Unsung Hero appeared first on Search Engine Journal.

Shimon Sandler came out to my house in the pretty cold weather, you can see the snow in the corner, to talk SEO and shop. Shimon has been in the SEO space for about 20 years, he has the experience at working at agencies, working in-house for large enterprises and even building his own agency and selling it. We spoke about his history, which leads into why he does what he does now.

Ever since Penguin 4.0, we know Google preferred to ignore bad links versus penalize those bad links. Well, that applies to other search spam as well. Google’s John Mueller said the other day on Twitter that “if we can neutralize the effect of bad links, that’s enough; there’s no need to remove the site completely from search then.”