What Is Online Reputation Management (ORM)? via @sejournal, @vandernickr

Gary Illyes from the Google Search Relations team posted another PSA on LinkedIn. This time he said, “when you redesign a site, its rankings in search engines may go nuts.”

Microsoft has just announced six new updates for March. Let’s dive in. What’s new. Code-free custom conversion setup wizard UET tags with deletion option Custom combinations Multimedia Ads with logos New shopping markets in North America Local Search Ad extensions Code-free custom conversion setup wizard. Microsoft has simplified the process of setting up custom conversion tracking. By enabling Microsoft Clarity insights through Universal Event Tracking (UET) tag setup, it is now possible to set up event-based conversion tracking without any coding. Earlier, setting up a manual […]

Users care about the reputation and relevance of a piece’s author. But does author authority matter in site rankings? The post Is Author Authority A Google Ranking Factor? appeared first on Search Engine Journal.