As you all know, I source a lot of forums and Twitter threads (now Mastodon as well) here for the stories that I write. Without the amazing individuals that make up the search industry, this site would not exist…
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Daily Search Forum Recap: March 17, 2021
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Search Engine Roundtable Stories: Google Blocked 3.1 Billion Ads…
Google April 2023 Reviews Update – What We’re Seeing…
On April 12th at noon, while I was offline, Google released the April 2023 reviews update that expanded the product reviews update to go beyond just products and also impacted services and things. It has been just under a week since it launched, and so far, while the sites that did see an impact saw a significant impact, I am not seeing massive widespread impacts like you would see from a core update.
Is click-through rate a valuable SEO metric?
The role of click-through rate (CTR) in SEO has been debated for many years. Several industry studies have asserted that CTR is a ranking factor – a claim that’s been ardently denied by many Googlers. Whether it’s a direct ranking signal or not, CTR has its place in SEO. This article explores why CTR matters in SEO, Google’s stance on the metric and how to use it right. What does CTR mean for SEO? CTR can mean many things depending on the context. In PPC campaigns, […]
