Google Ads updates in 2022: The good, the bad, the jury’s still out

In 2022, Google made several announcements, updates, and not-so-subtle nudges that shifted the paid search landscape. (Google’s announcement page is a helpful and relatively objective compendium.) This article will break down:  The major moves from the past 12 months. How …

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Search News Buzz Video Recap: Google December 2022 Link Spam Update, E-E-A-T Guidelines Updated, Visual Elements, Status Dashboard, Content Ideas & More

This was a busy week, and I honestly thought it would start to slow down, but I was wrong; I am wrong a lot. Google launched another algorithm update, the December 2022 link spam update, which it baked in SpamBrain……

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Google E-E-A-T: How To Demonstrate First-Hand Experience via @sejournal, @MattGSouthern

Demonstrating first-hand experience is more important than ever for Google Search rankings. Updates to the search quality rater guidelines list the criteria Google looks for. The post Google E-E-A-T: How To Demonstrate First-Hand Experience appeared first on Search Engine Journal…

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