Although we are all somewhat uncertain about the economy, marketers are still bullish on 2023. After recovering from the pandemic shutdowns and cutting back on budgets, growth is still predicted for next year. That growth may not be exponential, though. …
Month: December 2022
How to make the most of the new Google Business Profile dashboard
Google’s new editing experience for Business Profiles has rolled out. While the initial sentiment isn’t positive, everyone can agree that it’s an experience. So, what has changed? The Google Business Profile Manager is still here, but the ability to …
The Freelance SEO Professional’s Journey, How To Get Started In SEO [Survey Results] via @sejournal, @MattGSouthern
Working as an SEO freelancer is how a meaningful percentage of people get their start in the industry. Here’s what you can learn from them. The post The Freelance SEO Professional’s Journey, How To Get Started In SEO [Survey Results]…
How To Get More Followers On Instagram: 22 Tips To Try via @sejournal, @theshelleywalsh
From increasing likes to posting high-quality images, here are 22 strategies to build followers on Instagram. The post How To Get More Followers On Instagram: 22 Tips To Try appeared first on Search Engine Journal.…
Feature Page SEO For SaaS: Non-Branded Keywords For Organic Traffic via @sejournal, @wanderinghelene
While it’s more challenging to market SaaS organically, get creative and bring in more qualified leads with this guide. The post Feature Page SEO For SaaS: Non-Branded Keywords For Organic Traffic appeared first on Search Engine Journal.…
Google Tag Manager: A GA4 Beginners Guide via @sejournal, @KayleLarkin
Let’s take a look at how Google Tag Manager works with an easy five-step GA4 setup tutorial. The post Google Tag Manager: A GA4 Beginners Guide appeared first on Search Engine Journal.…
Daily Search Forum Recap: December 7, 2022
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google is rolling out an updated Google helpful content update/system……
3 SEO tools to build for your clients in Looker Studio
With the wide variety of clients out there, you’re bound to run into the occasional DIY marketer. These marketers prefer that you teach them how to be self-sufficient rather than rely on you for every little question. These clients can …
Feeding data to automation: In-house teams’ secret sauce to Google Ads
More than agencies or freelancers, in-house ecommerce marketing teams tend to have more access to data, making them the perfect intermediary between that data and the campaigns they manage. Accurate, timely insights from analytics platforms or customer relationship management (CRM) …
Give your customers what they want with ecommerce AI by HawkSearch by Bridgeline
E-commerce is a highly competitive environment where giant online retailers like Walmart and Amazon make it difficult for other online merchants to grow and drive conversions. The reason why conversion remains low for some is mainly that customers cannot find …
Search Chrome Tabs, Bookmarks & History
Google announced three new ways to search in Chrome – including search your tabs, your bookmarks and your history. You can search with three new site search shortcuts directly built into the Chrome address bar, with @tabs, @bookmarks and @history.…
Google Launches +Topic Search Bar Refinements After Several Months Of Testing
Back in July we reported that Google was testing a new more dynamic search bar refinement option that adds keywords to the filters at the top under the search bar. Then Google demoed that feature at Search On and this …
Google Local Panel Adds Disclaimer To Appointment Providers Links
Google has added a disclaimer to the appointment provider links that you find in the Google Search local panel and in the Google Maps business listings. The disclaimer partially reads under the “about these providers,” adding “providers are listed in …
Poll: 40% Of SEOs Say Link Building Is As Effective As It Always Was
We have heard a lot from Google recently that links are just not as significant of a ranking factor in Google Search as they used to be. But 40% of SEOs still feel link building is as effective now compared …
December 2022 Google Helpful Content Update Rolling Out With Global Impact
Google has officially confirmed the launch of the second release of the Google helpful content update/system. It started lightly on December 5th but became noticeable, according to Google, on December 6th, which is why Google did not announce it until …
How to get Google featured snippets: 9 optimization guidelines
The featured snippet is still one of the SERPs’ most coveted pieces of real estate. They allow your site to quickly jump to the top of the search results, even if the “traditional rankings” would place your site at the …