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Year: 2022
New Google AdSense Related Search For Content Pages
Google has announced a new AdSense ad unit named related search for content pages. The feature embeds ads that displays search terms related to the content of the pages your users are reading. …
Microsoft Advertising Expands, Now In 29 New Countries
Microsoft announced the expansion of Microsoft Advertising in 29 new countries. This expansion goes across Europe and Africa, with reach to 19 new languages. Microsoft estimates this brings the reach of the ad network to 41 million consumers, making 400 …
Google Ads Disapproving & Suspending Accounts In Masses?
I am seeing tons of reports over the past 24 hours of complaints around mass disapproving of ads and suspensions of accounts within Google Ads. Some are specific to being disapproved around “government documents and circumventing systems.” …
Google: How You Implement Analytics Does Not Affect SEO
Google’s John Mueller said that your SEO is not impacted by the way you implement your analytics software. That is assuming you don’t implement it in a way that blocks crawling and indexing, he added. …
Google Ads Needs At Least 15 Conversion In 30 Days For Machine Learning To Work Better
Ginny Marvin, the Google Ads Liaison, confirmed some time ago that for the Google Ads machine learning models to work faster (and probably better) Google would need a minimum of 15 conversions in the last 30 days. She added that …
Daily Search Forum Recap: February 14, 2022
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google Search Console crawl stats report is missing some data… …
Google Search Console Crawl Stats Report Missing A Day
It looks like there is a missing day, a data gap, in the Google Search Console crawl stats report. I am personally missing Tuesday, February 8th crawl data but it seems others are missing February 9th. …
Google Ads Reporting Delay Bug Causes Advertiser Confusion
On Friday, February 11th, Google confirmed an issue with the Google Ads reports where there was a delay in reporting a portion of conversions using Data Driven Attribution (DDA). Google has fixed the issue and has or is currently working …
Google Ads To Create & Show More Ad Extensions In Search
Google announced that it has is releasing more features to potentially show more ad extensions including sitelinks, callouts, and structured snippets. This includes a way to review and manage automatically created extensions and Google’s machine learning showing extensions in a …
Google Ads Large Sitelinks Block Design
Google seems to be testing really large sitelinks for some Google search ads in the mobile search results. We’ve seen larger sitelinks several months ago, but here it is in virtually the same size as the top part of the …
Google: More Content Does Not Mean More Traffic
Google’s John Mueller said on Twitter “more content definitely does not mean more traffic.” Meaning, writing more content does not always translate to more traffic, espesially from Google Search. …
Vlog #159: Brian Wallace On Good vs. Bad Infographics & The Process To Make Infographics
In part one we spoke about how Brian Wallace of NowSourcing got into infographics, how it is not just about links but much more and some cool scores he had with them. In part two… …
Daily Search Forum Recap: February 11, 2022
Here is a recap of what happened in the search forums today… …
PSA: Upload Your Own Videos To Your Google Ads Performance Max Campaign Or Google Will For You
There have been some recent complaints that Google Ads is creating and picking its own videos for your Performance Max campaigns. Alex van de Pol wrote on Twitter “Note if you do not add video assets yourself in the performance …