Interested in becoming a content marketing manager? Experience what a day is like for Jessica Foster, SEO and Content Marketing Strategist.

The post A Day In The Life Of A Content Marketing Manager appeared first on Search Engine Journal.…

20 years is a long time, especially in internet days and that is how old the original Google Webmaster Guidelines are. Google has done a major refresh of those Webmaster Guidelines today, and with that, also renamed it to Google …

Google is updating first-party cookie support with ad personalization capabilities. This change will affect ads served through AdSense.

The post Google AdSense First-Party Cookies Now Support Personalization appeared first on Search Engine Journal.…

Spammy links are out of your control, but there are things you could to help overpower them. Here’s how.

The post Is Link Spam From Our Old Hacked Website Impacting Our New One? appeared first on Search Engine Journal.…

…

Google has added some new features around attraction and tour operators including the ability to edit your ticket prices directly in Google Business Profiles.…

Google has added support for image credits for image metadata. Previously, image credit information was only supported with IPTC photo metadata.…

There are reports from some local SEOs that Google is pushing out previously held reviews in Google Maps. Some are seeing dozens, if not over a hundred reviews being posted to local business profiles in Google Maps, some dating back …

Fabrice Canel updated us the other day that now half of all crawling Microsoft Bing does is over the new BingBot user agent. About a month ago, it was 20%, then two months prior to that it was 5%.…

What exactly is influencer marketing? And why should marketers care? Read on to learn how you can incorporate influencer marketing into your brand’s strategy.

The post The Fundamentals Of Influencer Marketing appeared first on Search Engine Journal.…

It has been a while since I reported on an unconfirmed Google search ranking algorithm update but it seems over the past 24 hours or so, we are seeing one. It probably started yesterday and is now continuing throughout today. …

NP Digital leads the way in the 2022 Search Engine Land Awards – the U.S. agency is a finalist in a whopping seven categories.

Two other agencies earning finalist status three times are Rocket Agency (Australia) and Logical Position (U.S.). …

Google’s update to image structured data makes it easier to add credit, creator and copyright information

The post Google Updates Image Structured Data appeared first on Search Engine Journal.…

After years of perfecting ad optimization strategies for expanded text ads (ETAs), advertisers must now re-learn optimization for responsive search ads (RSAs), the new default ad text format on Google since July 2022. Due to their newness, a strong consensus …

Google announced the return of their live in-person conferences, rebranded to Google Search Central Live. First one scheduled for November 2022

The post Google Announces Search Central Live Conference appeared first on Search Engine Journal.…

Googlers discuss how to solve the difficulties of creating perfect image alt text for accessibility and SEO

The post Google On Solving How to Write Good Alt Text appeared first on Search Engine Journal.…

Make sure your content strategies stay up-to-date by applying all the principles discussed in this on-demand webinar.

The post New SEO Strategies: 3 Steps To Perfect SEO Content Creation appeared first on Search Engine Journal.…