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New Googlebot: Google-InspectionTool Added To Crawler User Agents
Google has added a new user agent to the list of Google crawlers, Googlebots. This one is named Google-InspectionTool and goes under both the Googlebot user agent and also the name Google-InspectionTool.
Google integrates generative AI into ad campaigns
Google is set to integrate generative artificial intelligence into its advertising business in the coming months, joining other major tech companies in adopting the technology. Based on an internal presentation for advertisers obtained by the Financial Times, the Alphabet-owned company plans to utilize AI for generating unique ads using materials provided by human marketers. AI-powered ads 2023. The presentation, titled “AI-powered ads 2023,” describes how generative AI opens up new possibilities for creativity. While Google already employs AI in its advertising to create simple prompts that […]
Microsoft Bing to rely more on lastmod date in XML sitemap files for crawling
Microsoft Bing will soon rely a lot more on the date you specify in the lastmod field within your XML sitemap for crawling. Fabrice Canel, Principal Product Manager at Microsoft Bing said that starting in June 2023, Bing will revamp its “crawl scheduling stack to better utilize the information provided by the “lastmod” tag in sitemaps.” What is lastmod. The lastmod field is the date of last modification of the page as specified in your XML sitemap file. It is not necessarily the date the URL […]


