What Is A Conversion Funnel? Optimize Your Customer Journey

Deezer is an absolute music streaming powerhouse, and an important global platform you should harness to promote your music. If you live outside the United States, you’re likely aware of that already. If you live in the U.S., you might’ve only focused on more North American-centric platforms like Spotify, Apple Music, and YouTube. But Deezer is a major player in a ton of markets you can’t afford to neglect. Since its founding in 2007, Deezer has amassed a total of 16 million users, including 7 million […]

As we head into another seasonal period, it’s time to prepare our holiday strategies to maximize client visibility for the deal-getters and the peak shoppsouing period. During the next quarter, many of us acknowledge that we’re likely to see a change in traffic levels as we attribute this to seasonality.  This does not affect all business models. Still, for some (outside of the ecommerce spectrum), interest begins to slow down as consumer focuses are laid elsewhere, and company priorities change. One thing that may not necessarily […]

Brodie Clark spotted a new Google Search snippet test where Google is showing keywords labels or tags above the description and below the title and URL. This reminds me a bit of the tags Google showed in the snippet in 2017 and 2019.