Sitelink Assets (Extensions) Best Practices & Examples via @sejournal, @GrpTwentySeven

A successful SEO strategy includes various must-have components, such as SEO best practices, a proper focus and connection with target audiences and competitive factors. Best practices and audience aspects are generalized and personal to your brand. Conducting a competitor analysis is also critical, as you want to learn from brands already well-positioned in the space you want to be in.  However, there is a risk of going overboard when we play follow the leader, trying to match what the high-ranking competitor sites are doing. Ignoring competitors […]

How to get nominated for a Grammy as an independent musician. For most viewers and musicians, the Grammy awards are what we see on TV: big-time artists and much-hyped newcomers accepting trophies in a night dominated by the major players in the music industry. But here’s the big, not-so-well-kept secret: there are tons more awards across dozens of categories that aren’t shown on TV, many of which are won by indie artists. DIY musicians can be nominated for Grammys, and they can absolutely win. In the […]

Links drive rankings — that’s one thing that SEOs and marketers can agree on. But which rankings, and for which pages on your website? Use this guide to build links that impact rankings for specific pages on your website.