A Google research paper named Generative Models are Unsupervised Predictors of Page Quality paints a negative connotation of SEO practices. It has a section named “attempts at search engine optimization (SEO)” which says, “documents that attempt to perform SEO tend …
Google Ads Remove Redundant Keywords Recommendation Now Applies Across Match Types
Google has sent out email notifications to some Google Ads advertisers about changes happening to the remove redundant keywords recommendations. In short, Google is expanding this recommendation to work across match types.…
Report: Microsoft Bing To Add OpenAI’s ChatGPT Feature
The Information reported the other day that Microsoft plans to add OpenAI’s ChatGPT chatbot feature within the next few months. Bing Search already has a chatbot but ChatGPT is way more advanced, and since Microsoft already invested $1 billion in …
Google Search Console Survey – Hint On What May Come?
Google seems to be sending out surveys about Google Search Console and potential future development and features around that tool. The survey takes several minutes to complete.…
Google Crawl Budget Help Document Adds If-Modified-Since Section
Google has added a new section to the crawl budget management help document. The new section is for the If-Modified-Since request header.…
What is an SEO product manager?
SEO product managers are the teammates you never knew you needed. In-house SEO teams also can’t live without them.
In this article, we will cover what an SEO product manager does, the skills needed to become one, and where the …
How To Use Slack Effectively: 10 Tips To Increase Productivity via @sejournal, @digital_future
Do you want to increase your productivity at work? Here are ten tips for using Slack more effectively.
The post How To Use Slack Effectively: 10 Tips To Increase Productivity appeared first on Search Engine Journal.…
What Is A Pillar Page? How They Can Help Your SEO via @sejournal, @LWilson1980
Discover why pillar pages and how it can help your SEO efforts, and share some examples of pillar pages in action.
The post What Is A Pillar Page? How They Can Help Your SEO appeared first on Search Engine Journal…
How to make PPC automation work for lead gen
At SMX Next in November, I was honored to give a talk on making automation work for lead generation when it’s not designed for lead generation.
A huge thank you to all who attended – the overtime Q&A was a …
What To Tweet: 24 Ideas For Inspiration via @sejournal, @TaylorDanRW
Creating an engaging brand presence starts with the first tweet. Stay on brand and find inspiration from 24 examples of first, funny, and viral tweets.
The post What To Tweet: 24 Ideas For Inspiration appeared first on Search Engine Journal…
This day in search marketing history: January 5
Google AdWords introduces click-to-call ads
In 2010, Google sent out notification to its AdWords advertisers that “your location-specific business phone number will display alongside your destination url in ads that appear on high-end mobile devices. Users will be able to …
Webinar: 7 ways to keep your customers coming back in 2023 by Cynthia Ramsaran
Over half of consumers would stop buying from a company after multiple bad experiences. Is your company doing enough to drive loyalty?
Join PwC in their live webinar as they reveal the results of PwC’s 2022 Customer Loyalty Survey, a …
How To Target Multiple Cities Without Hurting Your SEO via @sejournal, @lorenbaker
Showing up in local search is a great way to generate business, but what if you have multiple locations in different cities?
The post How To Target Multiple Cities Without Hurting Your SEO appeared first on Search Engine Journal.…
Meta Fined $414M for EU Privacy Law Violations via @sejournal, @MattGSouthern
Meta has been fined a total of $414 million by the Irish Data Protection Commission for violating EU privacy laws.
The post Meta Fined $414M for EU Privacy Law Violations appeared first on Search Engine Journal.…
Daily Search Forum Recap: January 4, 2023
Here is a recap of what happened in the search forums today……
Twitter is lifting its ban on political, cause-based ads
An announcement by Twitter, on Twitter, says that the company is going to relax its ban on cause-based ads (such as those for climate change or women’s rights). They also plan on lifting their own restricitions on political advertising.
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