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Google’s helpful content update: A critical recap
Google’s helpful content update officially finished rolling out Sept. 9. Now it’s important to reflect on the update, our initial assumptions and its impact on the SEO industry. Fellow SEOs (e.g., Lily Ray, Glenn Gabe, Marie Haynes, Johannes Beus) have done a great job interpreting Google’s announcement and processing what happened on Twitter and their blogs. Google’s announcement aroused great expectations within the SEO community. But the “big bang” never happened. The update’s impact was only felt in a few website categories, such as ringtones, coding […]
