Daily Search Forum Recap: February 9, 2023

As expected, with Google I/O this month, we had a pretty busy month. We saw the all new Google Search Generative Experience demoed, and a few weeks later, Google started a limited rollout of it. Google said the next helpful content system will promote content, such as hidden gems on the web. And we had a number of unconfirmed algorithm updates.

Microsoft has published its version of the ad quality year in review 2020. Microsoft said it suspended about 300,000 advertising accounts in 2020, which was up 30% from 2019. It removed 1.6 billion “bad ads” and rejected about 21 million ads in accordance with its sensitive advertising policy. It also removed 270,000 sites from its system.

Here is a recap of what happened in the search forums today…