An Easy 4-Step Guide To Improving SEO With Powerful Topic Clusters via @sejournal, @iQuanti

The Verge has a piece up today named Inside CNET’s AI-powered SEO money machine. It covers much of what we report in our story; Google search responds to BankRate, more brands using AI to write content last week but dives more into how the company is using machines to replace low-cost humans to generate low-quality content that aims to rank well in search. Google’s algorithms. All of this reminds me of the Google Panda update days, where Google built algorithms to detect content farms and content […]

Google added to the help documentation for the logo schema/structured data that you can now use ImageObject type to specify an organization logo. This is in addition to just the URL type.

Microsoft’s Fabrice Canel confirmed this morning that the new Bingbot user-agent is now 100% live today. The new Bingbot will generally be used for crawling 100% of sites, unless something goes wrong and Bing has to fallback to the previous Bingbot user-agent. Bing’s confirmation. Fabrice Canel posted on Twitter, “yes, 100% today. We fallback to previous user agents where appropriate.” Yes @rustybrick % today (we fallback to previous user agents where appropriate). More information on Bing Crawler User Agents: https://t.co/n0ILIEUz0I https://t.co/49ILtJDuL0 — Fabrice Canel (@facan) February […]