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If you’re interested in creating helpful content for your audience (and you should be), you should consider making a resource page. It’s the best way to collect your top recommendations for products or services and promote the tools and resources you love and use in your business. And as part of your content strategy, a resource page can add depth and value to your website. Let’s go deeper into what a resource page is, why you should create one, and how to do it, plus resource […]
Google On Redirect Pull Backs Plus Signal Consolidation
I am not going to get into the 301 vs 302 redirect debate, covered that countless times here. But I found an interesting conversation on Twitter about the differences between 301 and 302 redirects and how they consolidate signals forward or back, also known as pull backs.
Two Google Ads In Local Pack
Google is now showing up to two ads in the local search results – the local pack. Joy Hawkins spotted it the other day for a search on [lawn care near me] and shared a screenshot where Google’s local pack results showed two ads above the organic local listings.


