Learn the latest techniques in blogging and link building in our latest SEJ Show episode. The post Link & Blogging Strategies For 2023 [Podcast] appeared first on Search Engine Journal.…
Month: February 2023
2 free tools for tracking your Google reviews
When a consumer chooses a business, one of the first things they look at is their Google reviews. Consumers want to know what other people who have used a company previously think about that business before agreeing to give them …
TikTok enhances organic content reach with improved ‘Promote’ features
TikTok has expanded its quick Promote ad feature with four new options, making it easier for brands to increase the visibility of their posts through a streamlined campaign creation process within the platform. The new Promote campaigns. Brands will now …
6 new Microsoft Ads updates, including data exclusions and in-market audience segments
Microsoft has just announced six new products and features for this month. Let’s dive in. Expansion into 34 additional markets Recently, Microsoft Advertising announced its expansion into 34 additional markets, bringing the total number of markets served to 164 globally. …
7 emerging skills every SEO must master in 2023
It’s 2023, and no matter how many “SEO is dead” articles get published, SEO isn’t going anywhere. Reports suggest that the global SEO market size is expected to reach $122.11 billion in 2028. But, with that kind of growth, SEO …
Poll: How Important Is The Yandex Search Ranking Factors Leak?
Chris Long asked a poll on LinkedIn, asking “How important is the Yandex leak for SEO?” He had 517 responses and by the responses, it seems like most SEOs don’t find the leak too important. Only 11% said it is …
GoogleProber – Confirmed Google User Agent
Google’s John Mueller confirmed that the GoogleProber and the GoogleProducer (which we covered here) are both legit Googlebot user agents and crawlers. “These are official Google requests with a user-agent specific to the Google News config in Publisher Center so …
Google Hotel Search Results Carousel At Top
Google Search now shows a carousel at the top of the search results for hotel results. Previously, Google showed a list view and only showed the carousel inside the hotel pack.…
Google Merchant Center View Products Search Dashboard
Google now can show you a Merchant Center with Google Business Profile status dashboard in the search results. This is similar to how Google shows your local business profile in search, also similar to the Search Console dashboard and Google …
Google On AI Content: Think About The Who, How, and Why For Your Content
Google’s Danny Sullivan reiterated that when it comes to AI content, Google is fine with it, as long as the content is useful and written for people. If you are using AI to write spam, then that is against Google’s …
Walmart’s retail media network: What advertisers need to know
Retail media may be a new buzzword, but it’s an old concept. It’s media provided by the retailers, with a new name and digital makeover. Think back to that old cutout of Hulk Hogan standing at the edge of your …
Microsoft Advertising Launches Audience Segments For Valentine’s Day via @sejournal, @MattGSouthern
Microsoft Advertising has updated its platform with several new features, including automated bidding and last-touch attribution, in-market audience segments, and conversion tracking enhancements. The post Microsoft Advertising Launches Audience Segments For Valentine’s Day appeared first on Search Engine Journal.…
What Is A Sitemap? Do I Need One? via @sejournal, @tessabonacci
Should you choose an XML or HTML site map? Determine whether your site needs them and create one with the help of top recommendations. The post What Is A Sitemap? Do I Need One? appeared first on Search Engine Journal…
This day in search marketing history: February 9
Google Buzz launches In 2010, Google revealed its latest attempt to create a social network and compete with Facebook and Twitter. And they called it Google Buzz. Buzz was tied to two main elements – Gmail and mobile. But would …
Twitter is down, globally
We’re seeing multiple sources and reports that Twitter is down for users across the globe. BREAKING – TWITTER DOWN GLOBALLY : Most users on Twitter are currently unable to tweet — issue is prevalent across the world. #TwitterDown Like this …
Sitelink Assets (Extensions) Best Practices & Examples via @sejournal, @GrpTwentySeven
Find out why sitelink assets (formerly sitelink extensions) are my favorite feature and how to use them in Google Ads. The post Sitelink Assets (Extensions) Best Practices & Examples appeared first on Search Engine Journal.…