It is time for the Google webmaster report, where I summarize the most important SEO and webmaster-related Google topics for the past month. Google completing the long rollout of the December 2022 helpful content update and link spam update may be the biggest news for the past month.
Google’s Mueller Criticizes Negative SEO & Link Disavow Companies via @sejournal, @martinibuster
John Mueller criticized negative SEO services as well as certain kinds of link disavow companies, saying that they were “making things up” The post Google’s Mueller Criticizes Negative SEO & Link Disavow Companies appeared first on Search Engine Journal.
Response to ChatGPT $20 Plan: Take My Money! via @sejournal, @martinibuster
New $20 ChatGPT subscription plan was greeted by a virtual stampede of enthusiastic users ready to shower money on OpenAI The post Response to ChatGPT $20 Plan: Take My Money! appeared first on Search Engine Journal.
Marketing Attribution: Everything You Need To Know via @sejournal, @drumming
From the tools of the trade to the pros and cons, learn why marketing attribution is important for marketing leaders now more than ever. The post Marketing Attribution: Everything You Need To Know appeared first on Search Engine Journal.
Lead Generation: How To Get Started via @sejournal, @BrianFr07823616
Lead generation is a marketing process of capturing potential consumers who show interest in your product or service. The post Lead Generation: How To Get Started appeared first on Search Engine Journal.
This day in search marketing history: February 2
Revamped Google Partners program finally launches In 2022, the changes to Partners program requirements, originally announced in 2020, finally took effect. Those changes were supposed to happen in June 2020 but were first postponed until 2021 and then delayed a second time due to the upheaval caused by the coronavirus pandemic and shelter-in-place orders. Agencies were not happy with the first iteration of Google’s new Partners program requirements, particularly Google’s doubling of the 90-day spend threshold (from $10,000 to $20,000) and adding an optimization score requirement. Read all about it in Google finally launches revamped Partners program. Also on this day Performance Max […]
Top 7 SEO Keyword Research Tools For Agencies via @sejournal, @Juxtacognition
Keyword research can be time-consuming. These tools help you find the data and spot the opportunities for successful SEO campaigns. The post Top 7 SEO Keyword Research Tools For Agencies appeared first on Search Engine Journal.
Google Maps removed policy-abiding reviews from Local Guides
Google has accidentally removed legit, policy-abiding reviews submitted by Local Guides from Google Maps. Google acknowledged the issue and said it is working on reinstating those reviews over the next few weeks. What happened. According to Google’s Local Guides Connect blog, Google said they are “constantly improving our moderation system to keep policy-violating content off the map.” With those efforts, Google said its “protections took down more than expected policy abiding reviews from a set of Local Guides.” Google added that they “acknowledge that this change has affected a lot of your accounts,” and is working to restore the reviews […]
Webinar: 4 disciplines for SEO teams to drive performance by Cynthia Ramsaran
How do you make sure your SEO team is working on activities that will make the most significant impact on your goals? Have you ever set goals only to realize a month or two later that no one has been keeping track of progress? Have you ever reached the end of a year and felt you’ve made no progress on your organic growth targets? Also, is organic growth the only target to measure? In this webinar, Craig Bradford, COO of SearchPilot, will show you how to set and achieve better goals using the 4 Disciplines of Execution (4DX) framework. Register […]
ChatGPT Plus launches, it costs $20 a month
OpenAI announced that its highly-anticipated paid version of ChatGPT has launched. Called ChatGPT Plus, it will only be available for people who live in the U.S. Despite earlier pricing rumors reported in the media, ChatGPT Plus won’t cost $42 a month. It will cost $20 per month. People who have been on the waitlist for the paid version should expect an invite “over the coming weeks.” The company also said it plans to “soon” offer the service in additional countries. What you get for $20 a month. OpenAI said the paid version will offer three benefits over the free version: […]
Daily Search Forum Recap: February 1, 2023
Here is a recap of what happened in the search forums today…
Report: Microsoft Bing’s ChatGPT feature to be faster and richer with GPT-4
As reported earlier, we are now learning more about Microsoft’s plans to incorporate ChatGPT into Bing Search. Reed Albergotti said that it is not just ChatGPT from OpenAI that is being added to Bing Search but a faster and richer version named GPT-4. The report. The report says, “The most interesting improvement in the latest version described by sources is GPT-4’s speed. Right now, it can take a while — sometimes minutes in my experience — for ChatGPT to answer.” Currently, ChatGPT, which runs off GPT-3.5, feels slow and can take minutes to output the result. The replies generated through […]
Google testing new search design with AI answers over organic results
Google has reportedly started testing a new desktop search page design that integrates chat technology. We already knew Google wants to add chatbot features to search this year. A new CNBC report provides more details on what the experimental search page may look like. Google’s alternate search page. In one version of Google’s search results, the company replaced the iconic I’m Feeling Lucky button under the search bar with five prompts for potential questions. There was also a small chat logo” inside the far right end of the search bar, according to the report. Based on this description, here’s a […]
OpenAI Launches ChatGPT Plus For $20 Per Month via @sejournal, @MattGSouthern
OpenAI begins offering ChatGPT Plus for $20 per month with faster response times and priority access. The post OpenAI Launches ChatGPT Plus For $20 Per Month appeared first on Search Engine Journal.
Microsoft Bing to rely more on lastmod date in XML sitemap files for crawling
Microsoft Bing will soon rely a lot more on the date you specify in the lastmod field within your XML sitemap for crawling. Fabrice Canel, Principal Product Manager at Microsoft Bing said that starting in June 2023, Bing will revamp its “crawl scheduling stack to better utilize the information provided by the “lastmod” tag in sitemaps.” What is lastmod. The lastmod field is the date of last modification of the page as specified in your XML sitemap file. It is not necessarily the date the URL was created but the date the last time that page was modified. Bing says […]
Bing Revamps Crawl System To Enhance Efficiency via @sejournal, @MattGSouthern
Bing is revamping its crawl scheduling to better use the information provided by the “lastmod” tag in XML sitemaps. The post Bing Revamps Crawl System To Enhance Efficiency appeared first on Search Engine Journal.
Brands’ guide to effective mobile game advertising
Due to forced stay-at-home orders, the COVID pandemic affected the video game industry immensely. The cancellation of in-person trade shows, events, and sports contributed to that growth, forcing consumers to look at gaming and other activities to fill the void. Additionally, the pandemic also had an effect on television, with linear TV viewership decreasing in 2022. As a result, the video game industry was one of the many to thrive, with a 20% YoY revenue increase from 2019, and reaching over $179 billion in global revenue in both hardware and software for 2020. So it’s no shock that mobile ad […]