Microsoft Bing confirmed minutes after OpenAI announced the new version of GPT, GPT-4, that Bing uses that upgraded model. Yusuf Mehdi from Microsoft said, “We are happy to confirm that the new Bing is running on GPT-4, customized for search.”
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Daily Search Forum Recap: September 13, 2021
Here is a recap of what happened in the search forums today…
Google: No EAT Score But EAT Is Important & Indirectly In The Search Ranking Algorithm
It has been some time since I covered the topic of E-A-T (expertise, authoritativeness and trustworthiness) here. But John Mueller of Google was asked this on Friday at the 10:30 mark. John said that while there is no E-A-T score that Google uses, E-A-T is important and is in the search ranking algorithm in an indirect way.
Google Ads Generative AI Performance Max & New Google Product Studio
Google will roll out generative AI for Google Ads Performance Max and a new Google Product Studio. The company announced these two recent changes at Google Marketing Live, in addition to all the other coverage we are posting today with that event.
