Google Rolls Out March 2023 Core Algorithm Update via @sejournal, @MattGSouthern

Microsoft may share the ad revenue it generates through the Bing Chat responses with some publishers it obtains that content from. Yusuf Mehdi from Microsoft wrote, “exploring placing ads in the chat experience to share the ad revenue with partners whose content contributed to the chat response.”

It’s just not Google’s week… or month… or year. Today, Google Ads Liason Ginny Marvin just posted to Twitter that they’re currently aware of an internal issue impacting ads serving. Here’s what she said. Google is aware of an internal issue impacting ads serving. Our product and policy teams are actively working on a solution. Currently, the impact of this issue may prevent ads from serving in certain circumstances for your account. We will follow up with updates/resolutions ASAP — AdsLiaison (@adsliaison) September 22, 2022 Is […]

To earn loyalty, marketers should avoid pitfalls and shift to a journey-centric culture to ensure everyone remains focused on creating a great experience that retains customers. The ability to focus on customer journeys and reorient your organization around customer journeys is a great unlock for companies needing help progressing with their customer experience scores and programs. To be successful, organizations need to decide to embrace journey-centricity. Customer journeys provide marketers with key insights about the customer’s intent at the macro level as well as the micro […]