Non-Supported Rel Link Attributes Do Nothing In Google Search

The other day, John Mueller of Google tweeted something true but sarcastic and it seems some took it the wrong way. He said In case you’re curious, the rel=dofollow works on links. The thing is, it could have been any rel attribute, such as rel=cheese and it would be treated the same as rel=dofollow, Google would ignore the attribute.

How to create brand style guidelines and why you need them

When and how to use HTML sitemaps for SEO and UX