Here is a recap of what happened in the search forums today……
Day: March 28, 2023
Domain Authority is dead: Focus on SEO content that ranks by Cynthia Ramsaran
If you had undeniable evidence that Domain Authority is irrelevant when it comes to the rankability of your organic content, what would you do differently as a marketer? If you could stop focusing on metrics that don’t matter for SEO, …
Google Search Updates: About This Author, Diverse Views, + More via @sejournal, @MattGSouthern
Google enhances Search with “About this author” and other features, empowering users to evaluate online information and sources. The post Google Search Updates: About This Author, Diverse Views, + More appeared first on Search Engine Journal.…
Google launches perspectives, about this author and more ways to verify information
Google is rolling out a number of features to help search better and more easily verify the information they are looking at within the search results. “International Fact-Checking Day on April 2,” Google wrote, and as to prepare for …
ChatGPT, Bing, Bard, Or Claude: Which AI Chatbot Generates The Best Responses? via @sejournal, @kristileilani
Curious how generative AI chatbots stack up against each other? Here are eight prompts with responses from ChatGPT, Bing AI, Google Bard, and Claude. The post ChatGPT, Bing, Bard, Or Claude: Which AI Chatbot Generates The Best Responses? appeared first …
Google delays enforcement of Government documents and official services policy
Google is making two new updates to its Government documents and official services policy. The new changes. The date when Google will begin enforcing policy changes from March 31, 2023 to May 24, 2023. The second change is that Google …
How To Use Performance Max For Travel Campaigns via @sejournal, @brookeosmundson
This step-by-step tutorial teaches how to successfully create and optimize a Performance Max for Travel Goals campaign. The post How To Use Performance Max For Travel Campaigns appeared first on Search Engine Journal.…
Google March 2023 broad core update done rolling out
The Google March 2023 broad core update that started rolling out on March 15, 2023, is now officially done rolling out. The update took 13 days to roll out, beginning on March 15, 2023, and ending on March 28, 2023.…
Google Search Console Breaks Out Merchant Listings and Product Snippets Reporting
Google has updated some of the reporting within Google Search Console to break out the Merchant listings and Product snippets differences. You can see the difference in performance between how your search results do between Merchant listings and Product snippets …
Google Ads Editor Version 2.3 Gains Business Information Assets, Location Assets & More
Google has released version 2.3 of the Google Ads Editor, this comes four and a half months since version 2.2 was released in November 2022. The new version gains image assets, location assets, b business information assets, PMAX text asset …
Bing Chat Bests Google Bard Says SEOs
By now, many of you, not all of you, have played with both Bing Chat and Google Bard. So far, about 70% of SEOs find Bing Chat to be better than Google Bard, based on a small Twitter poll by …
Microsoft Fixes Missing Data In Bing Webmaster Tools API
Microsoft has fixed the missing data in the Bing Webmaster Tools API. As a reminder, there was a bug that caused the Bing Webmaster Tools API to stop working, then Microsoft fixed it but about a weeks of data was …
Google Search Console Core Web Vitals Report Update
Google updated the Core Web Vitals report in Google Search Console on March 27, 2023. The update may have resulted in a change in the number of URLs in your Core Web Vitals report, the search company wrote.…
Microsoft fixes data loss within Bing Webmaster Tools API
Microsoft has fixed a data loss issue within the Bing Webmaster Tools API that resulted in a week’s loss of data. That data has now been backfilled and restored and can now be accessed through the Bing Webmaster Tools API. …
Core Web Vitals report within Google Search Console updated
Google has updated the Core Web Vitals report within Google Search Console. The update is around a change in the number of URLs that Google reports on within that report. Google said “because more URLs are now being reported on …
4 new rules for PPC ad creative
It’s a fascinating time to be a marketer. The advent of AI and machine learning has changed the PPC game, touching every aspect of a search marketer’s daily job. Much has been written about using AI to improve advertising performance …