11 Popular Apps, Products, And Services Potentially Affected By The RESTRICT Act via @sejournal, @kristileilani

As many of us are already aware of, Google Analytics 4 (GA4) is not an analytics update. It’s an entirely new Analytics product altogether. And along with implementing a new Analytics product comes the inevitable learning curve of not only figuring out how to set it up, but also familiarizing yourself with the new UI, finding and pulling reports, and analyzing the most important data.  Though Universal Analytics (UA) isn’t being sunsetted until July 2023, advertisers should still get ahead of the curve and set up […]

Today marks the two-week and one-day mark since the Google helpful content update started to roll out and by the time I am writing this (at 5:30 am ET on September 9th – jet lagged) Google has still not noted that the helpful content update is done rolling out. Plus, as I noted yesterday, we are now seeing more significant volatility and fluctuations as of yesterday and more today.

Microsoft reported earnings last night, and in after-hours trading, it seems, for the most part, that Wall Street is happy. But if you look at the search ad revenue numbers, that department’s growth continues to slow.