Discover the ultimate marketing strategy for increased ROI and lead generation by Cynthia Ramsaran

Virtual events are great for education, global outreach and strengthening your brand awareness. But what they’re especially fantastic at is lead generation. In this webinar, you’ll get the perfect cut-and-paste formula for turning your events into lead-generating machines. Register and …

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YouTube Addresses Copyright Concerns, Provides Music Alternatives via @sejournal, @MattGSouthern

YouTube educates creators on copyright laws, dispels misconceptions, and offers copyright-safe music through Audio Library and Creator Music. The post YouTube Addresses Copyright Concerns, Provides Music Alternatives appeared first on Search Engine Journal.…

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YouTube Addresses Bias & Consistency In Content Moderation Policies via @sejournal, @MattGSouthern

YouTube’s Trust and Safety team addresses content moderation challenges, balancing user safety with creative freedom while minimizing bias. The post YouTube Addresses Bias & Consistency In Content Moderation Policies appeared first on Search Engine Journal.…

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Google Cracks Down On Ads For Products With Risk Of Death via @sejournal, @MattGSouthern

Google tightens its advertising policy to restrict ads for products with imminent risk of death or grievous bodily harm. The post Google Cracks Down On Ads For Products With Risk Of Death appeared first on Search Engine Journal.…

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Google’s April 2023 reviews update was more volatile than the previous product reviews update, data providers say

The April 2022 reviews update created more volatility in Google’s search results than past versions of the update, including the previous February 2023 product reviews update, according to Semrush and Rank Ranger data. About the Google April 2023 reviews …

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Where traditional search and AI chatbots excel: A closer look

Marketing conversations nowadays almost always involve artificial intelligence, particularly when it comes to the future of search.  Will AI chatbots powered by large language models (LLMs) such as ChatGPT and Bard ultimately replace “traditional” search as we know it?  Generative …

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