We know that OpenAI’s ChatGPT supports third-party plugins and soon, Bing Chat may also support third-party plugins. Mikhail Parakhin, the CEO of Bing, was asked about the topic and he said “Stay tuned,” as if it is coming soon.

I’ve known Igal Stolpner for a long time now, he was doing SEO at Investing.com while based in Israel for over a decade…

Google’s John Mueller said when it comes to sites with pagination and large site’s faceted navigation, Google will learn how to crawl it. He said on Twitter, “we do try to “learn” useful URL patterns for sites.”

Google announced that it would deprecate non-last-click rules-based attribution models in Google Ads and Google Analytics starting in July 2023 and then completely by September 2023.

The Wall Street Journal has an interview with Google’s CEO, Sundar Pichai, on AI, the future of search and all this Bard and AI stuff. In short how AI might impact the future of search.

Did the Google March 2023 Broad Core Update impact local search rankings? That is the question many local SEOs are asking in the Local Search Forums.

Get ready for major changes in Google Ads and Analytics attribution modeling starting in May 2023. The post Google Is Removing 4 Attribution Models For Advertisers appeared first on Search Engine Journal.

What are your customers’ most frequently asked questions? What do prospective customers most want to know about your services, industry, brand or products? Compiling these questions on a FAQ page is a tried-and-tested way to provide a baseline level of customer service on your website. What is a FAQ page? FAQ stands for “frequently asked questions.” A FAQ page gathers the most common questions your audience and customers ask in one place and provides detailed answers. With a FAQ page present as one of the foundational, informational pieces on your site, you’ll hit a few birds with one stone: It’s […]

SEO and online reputation management go hand in hand. Learn essential tips on using SEO to manage your online reputation. The post SEO & Reputation Management: An In-Depth Guide appeared first on Search Engine Journal.

I don’t know if this is new (sorry Mordy) but Google is showing this blended local finder result set that seems to bridge two or more different but similar queries in the same set of results and then Google shows a line of text on what the local results are matching on.

Whether they’re buying online or in a store, more shoppers rely on review content to help them make smart decisions on almost any purchase. Shopping for a new car? Face cream? Yoga mat? Rechargeable battery? Diapers? Pajamas? Peanut butter? Do a quick Google search and you’ll find a wealth of reviews, comparisons, best-of lists, worst-of lists, and “this product changed my life” content. The demand is huge, no matter what kind of product we’re talking about. So how do you edge into the noise with review content that’s helpful for both users and Google? That’s what this guide is all […]

Note I recorded and wrote this recap on Wednesday but scheduled it to go live on Friday morning, and I am offline for Passover. I posted the monthly Google Webmaster report…

The race toward AI-powered search is heating up. Microsoft has Bing Chat while Google has Bard. Yet, many are concerned about what all these developments mean for content creators and the larger publishing industry. Embracing AI in search is inevitable. But the issues causing some SEOs to grumble must also be addressed. In this article, I’ll look back at Google’s history with AI and what SEOs can do to keep up with changing times. Google’s long history of AI Google has been into AI for quite a few years. Each time the search engine introduces AI technology, there is an […]

As new ad solutions with in-depth data tracking emerge, the chasm between brand and performance marketing has narrowed. Connected TV, for example, creates high-impact brand awareness and can be used as a performance tool, moving viewers down the funnel. Even SEO whizzes may be surprised to find the symbiotic relationship between their current strategy and CTV. Register today for “How CTV Boosts Brand Performance for Search Experts,” presented by MNTN. Click here to view more Search Engine Land webinars. The post Webinar: How CTV can boost performance for SEOs appeared first on Search Engine Land.

I’ve been excited about ChatGPT, its API, and its SEO applications – everything from local SEO to title tags and content editing. And like many (including OpenAI’s founder), I’ve also seen its limitations.  While ChatGPT is remarkable, once you’ve used it long enough, you likely know the following: It frequently “hallucinates” answers, acting as if it knows the correct answer when in reality, the platform is “confident but wrong.” There are areas (like counting characters, doing specific types of computations, etc.) where it’s relatively weak (and a simple Excel function would work better). The training data for ChatGPT goes up […]

Twitter is now delivering on its promise to show less ads to Twitter Blue subscribers. The company has added details of how “Half ads” will work to its Help Center. Why we care. If you’re advertising on Twitter or thinking about it, this change could have a minor impact on ad reach. “Minor” because the total number of Twitter Blue subscribers is less than 1% of its overall user base. What’s changed. Twitter has added this information: “See approximately 50% fewer ads in the For You and Following timelines. As you scroll, you will see approximately twice as many organic […]