Despite having gotten the jump on Google when it launched the new Bing, featuring its own generative search experience fueled by GPT-4, data shows Microsoft has failed to gain market share.

In fact, if the latest numbers from StatCounter …

The art of attracting and selling to customers is undergoing rapid and unprecedented transformation. To stay relevant and competitive, brands must keep up with technological advances and ever-evolving consumer behavior.

However, adapting to these changes is not straightforward, as each …

Google teased a forthcoming update to its helpful content system at I/O. Here’s what we know so far.

The post Google Teases Update To Helpful Content System appeared first on Search Engine Journal.…

“Ad blockers are not allowed on YouTube.” That’s the message YouTube may show to some users who use ad blockers. It’s part of what appears to be a small experiment the platform is running.

Why we care. In theory, this …

With Google dominating the search engine market share, it’s no wonder that every business wants to appear in its search engine results pages as much as possible. But small- to medium-sized businesses need a well-designed strategy to compete against larger …

Google has launched the “about this image” feature at Google I/O, it is similar to when Google launched the “about this result” two years ago.…

Google also is now asking you to self-label your AI-generated images as AI generated with a IPTC photo meta data attribute. This way Google can label images as being AI-generated in the image search results.…

Also, at Google I/O, Google announced the launch of “Perspectives” and the perspectives filter. We saw this earlier in the week and other variations over the past several months. But now it is officially live and aimed at providing an …

Google announced a preview, a labs experiment, of its all-new search engine, it is calling Google Search Generative Experience. This is where Google brings in generative AI into the search interface and makes a search interface designed more for a …

It’s time to rethink how we approach backlinks.

In this article, I’ll explain what link earning is, why it’s essential and the types of results you can generate.

Link earning: What it is and how it differs from link

Google also announced an upcoming update to the helpful content system (update) that will be released in the “coming months.” This update will find content in hard-to-find places such as forum threads, blogs and other places to show more “hidden …

Are you struggling to rank for featured snippets and missing out on valuable traffic?

I used to spend countless hours trying to optimize my content, making educated guesses on how to win those elusive featured snippets. The process was time-consuming …

As expected, although it took a lot longer than we thought, Google announced it will be replacing the FID metric with the INP metric for its Core Web Vitals. This won’t happen until March 2024, but it will happen.…

Learn more about YouTube’s strategic shift this 2023 and examples of best practices when it comes to long-form content.

The post YouTube NewFront 2023 Showcased Shorts To Reach Gen Z appeared first on Search Engine Journal.…

Your Meta or Twitter content simply won’t work for Reddit. Drive respect, appreciation, and loyalty of customers by better understanding how ads on Reddit work.

The post Reddit Marketing: A Guide To Getting It Right appeared first on Search Engine …

Interaction to Next Paint upgraded from experimental metric to Pending Core Web Vital Metric

The post New Core Web Vitals Metric Coming: Interaction To Next Paint appeared first on Search Engine Journal.…