Best SEO Blogs

How to land 1,830 ranking positions with only one article

Within months of publishing, our “resignation letter templates” article climbed to number one in the SERPs for a client.  If you know how to engineer success before starting then this shouldn’t be surprising. But hitting number one for a single keyword wasn’t the most impressive thing about this article. Because after about a year, it was ranking for 1,830 keywords.  That’s not a typo. It wasn’t a fluke. And this article will explain exactly how to replicate it. Long vs. short content? Here’s why you’re asking the wrong question “It depends.” Everyone is looking for a trick or a hack. […]

Best SEO Blogs

3 brands that have mastered the art and science of marketing by Emarsys

Much has been written about the challenges marketers are up against in 2023. From economic volatility and growing technological complexity to changes in data privacy policies and exponential improvements in AI (yes, ChatGPT, we’re talking about you – again!), this year has been a heady mix of uncertainty and excitement. This is especially true for marketers, who have had to course-correct on-the-fly, retro-fitting strategies and tactics to accommodate ever-shifting business goals. If nothing else, this has forced marketers to rethink both the art and the science of the campaigns they plan, build and execute.  Unpacking the art and science of […]

Best SEO Blogs

20% of CMOs to invest less in paid search, SEO this year

Paid search advertising and SEO are among the channels most likely to have reduced investment in 2023, according to Gartner’s latest CMO Spend and Strategy survey. But it’s not all bad news for search marketing. Search advertising. Although 26% of CMOs planned to reduce their investment in paid search, 40% of CMOs said they plan to increase investment in this channel. ICYMI: Paid search spend is forecast to hit $110 billion in the U.S. this year. SEO. While SEO was identified by 20% of the survey respondents as a channel to reduce investment this year, 46% of CMOs planned to increase […]

Best SEO Blogs

Google Site names now support subdomains on mobile devices

Google now supports Site names for subdomains on mobile devices, the search company just announced. Google wrote, “Site names are now supported for subdomains on mobile devices.” Google updated its help documentation to specify subdomains on mobile. Site names. Site names is the title and name of the site Google shows in the search results listings. “When Google lists a page in search results, it shows the name of the site the page comes from,” Google explained. What it looks like. Here is where the site name shows in the search result snippet: Site names timeline. Here is the timeline Google […]

Best SEO Blogs

Meta fined $1.3 billion by EU for privacy violations

Meta has been hit with a record $1.3 billion fine by the European Union for breaching data transfer laws. What happened. Facebook transferred the data of EU citizens to the U.S., violating the EU’s General Data Protection Regulation (GDPR), according to the Irish Data Protection Commission. Meta’s European headquarters are in Dublin. What the ruling means for Meta. Meta has been given five months to stop future transfers of personal data to the U.S. and six months to cease unlawful processing and storage of EU/EEA users’ data in the U.S., according to the ruling. Why we care. If the ruling is […]

Music Marketing Blogs

Introducing Apple Music Classical Music Marketing Blog

Classical music nerds rejoice: Apple Music Classical is here! What is Apple Music Classical? Apple Music Classical is the new streaming app designed specifically for classical music. It’s sleek, user-friendly, and free with an Apple Music subscription. A new way to search for musical works Classical presents a unique challenge when it comes to finding the right music on streaming platforms: much more metadata. With Apple Music Classical, you can search for music by: artist name conductor composer ensemble soloist period genre instrument and more   More ways to explore classical music Classical listeners are known for enjoying a good […]

Music Marketing Blogs

Introducing Apple Music Classical Music Marketing Blog

Classical music nerds rejoice: Apple Music Classical is here! What is Apple Music Classical? Apple Music Classical is the new streaming app designed specifically for classical music. It’s sleek, user-friendly, and free with an Apple Music subscription. A new way to search for musical works Classical presents a unique challenge when it comes to finding the right music on streaming platforms: much more metadata. With Apple Music Classical, you can search for music by: artist name conductor composer ensemble soloist period genre instrument and more   More ways to explore classical music Classical listeners are known for enjoying a good […]

Best SEO Blogs

Neeva is shutting down its ads-free search engine

Neeva will shut down June 2. The ad-free search engine launched less than two years ago. Neeva’s failure was due to its inability to attract enough users, the rise of generative AI and LLMs and the current economic environment, according to the company’s founders, Sridhar Ramaswamy and Vivek Raghunathan. Sridhar Ramaswamy statement. Ramaswamy tweeted the following: “This was a very tough decision that took into account lots of things: our business progress so far, the current funding environment and our ability to continue to grow quickly in this vastly changed search environment. We are incredibly proud of what we have […]