Here is a recap of what happened in the search forums today…
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Optimizing for search requires time and effort, as most SEO experts would attest. It could take several months or even years to outrank established competitors who have been optimizing their sites for a long time. That said, many websites can take advantage of low-hanging fruits to boost their search visibility. You can uncover untapped potential with the help of SEO specialists or simple tools. Here are four ideas to help you get started. 1. Fix your title tags (on WordPress) Who would have thought that some […]
Google doubles up on E with updated search quality raters guidelines (E-E-A-T)
Google has updated its search quality raters guidelines for the second time in 2022, only four and a half months since its last update in July 2022. This revised document has some substantial changes to E-A-T, by adding an extra E to E-A-T for “experience.” The document is now about nine-pages longer, adding up to 176 pages up from 167 pages in the previous version. Double-E-A-T. Yes, Google has added a letter to E-A-T, adding an extra E and going with E-E-A-T. This now stands for […]
Google Search Hiding Featured Snippet Label?
For the past week or so, for some queries, it seems like Google is hiding the featured snippet label in the search results. A search for [avocado scrub] shows one example of this but there are others. I asked Google about this via Twitter twice but have not heard back. I assumed it was a bug but I am not sure.
