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Month: June 2023
Google Ads Brings Store Sales Reporting & Bidding To Performance Max Campaigns
Google announced that store sales reporting and bidding are now available across Performance Max Campaigns within Google Ads. This means advertisers can “measure total sales wherever customers prefer to shop and optimize their bids for in-store revenue,” Google explained.…
INP Core Web Vitals Report Now Live In Google Search Console
Google has just launched the new INP report within the Core Web Vitals reporting in Google Search Console. As a reminder, INP, Interaction to Next, is replacing FID, First Input Delay, in March 2024. To prepare, Google has launched a …
Microsoft: Bing Image Creator Will See Big Improvements In A Month
Bing Image Creator will get some big improvements in about a month. Microsoft Bing CEO, Mikhail Parakhin said this on Twitter the other day, saying the language model for Bing Image Creator will get a big update. He said……
Google Mobile Search Results With Business Profile Listing & Reviews Broken Out Separately
Google mobile search results can show the Google Business Profile listing in one section and the reviews later down in another section. I am pretty sure I’ve seen this on and off over the past year or so, but I …
How to future-proof your digital presence in the era of AI-powered search
Artificial intelligence (AI) is a well-known technology in SEO, as it’s been used by Google for years to power its search engine. Recently, major companies like Google, Bing, Adobe, Meta, and Apple have recognized the changing consumer behavior and …
Google adds INP report to Search Console
Google has launched a new report within Google Search Console to see how well you perform with the INP, Interaction to Next Paint, Core Web Vital metric. As a reminder, Interaction to Next Paint (INP) will replace First Input Delay …
How To Make A Video Go Viral via @sejournal, @gregjarboe
In this article, Greg asked video marketing experts to share their thoughts on how to make a video go viral, including best practices and examples. The post How To Make A Video Go Viral appeared first on Search Engine Journal…
Meta Expands Reels Ads To Instagram, Tests AI Features via @sejournal, @MattGSouthern
Meta is enhancing Reels with Instagram ads, app promotions, and AI-optimized music to boost engagement and broaden advertiser reach. The post Meta Expands Reels Ads To Instagram, Tests AI Features appeared first on Search Engine Journal.…
Daily Search Forum Recap: June 20, 2023
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Bing Chat goes a significant performance improvement……
LinkedIn to test video ads on streaming services
Marketers may soon be able to run ads on video-streaming services specifically targeting LinkedIn users. A new ad product is about to be trialed by the social networking platform, which is owned by Microsoft, that will be aimed as reaching …
OpenAI Considers ‘App Store’ For ChatGPT via @sejournal, @MattGSouthern
OpenAI explores launching an ‘app store’ for AI models, potentially challenging current partners and expanding customer reach. The post OpenAI Considers ‘App Store’ For ChatGPT appeared first on Search Engine Journal.…
Massive Leak Of ChatGPT Credentials: Over 100,000 Accounts Affected via @sejournal, @MattGSouthern
Over 100,000 ChatGPT accounts were breached by info stealers, prompting calls for enhanced password practices and two-factor authentication. The post Massive Leak Of ChatGPT Credentials: Over 100,000 Accounts Affected appeared first on Search Engine Journal.…
Optimizing your Google Ads account: 10 advanced strategies
Google Ads continues to be one of the most important platforms for businesses of all sizes and scales. But with constant updates, increasing automation and the loss of many “traditional” control levers, finding the right balance between investment and returns …
Google sued by USA Today publisher amid falling ad revenue fears
Google has been accused of unfairly monopolizing the digital advertising market resulting in a significant drop in advertising revenue for publishers. Gannett, the publisher of USA Today, is suing the search engine for using “deceptive commercial practices” and breaching U.S. …
Free MozCon Ticket Info Inside: Are You Ready For The Ultimate Search Contest? via @sejournal, @cheryldraper
Digital Marketers of all stripes are invited to look to The Future of Search! Learn from industry experts and network with peers in this unique two-day experience. The post Free MozCon Ticket Info Inside: Are You Ready For The Ultimate …
Elevate your PPC with ChatGPT: The art of asking disconfirming questions
Have you tried to use generative AI in your digital marketing but found that it behaves more like “spicy autocomplete” than actual intelligence? Try using disconfirming questions. Here’s how. The power of disconfirming questions Disconfirming questions challenge what …