Microsoft and BigCommerce just announced a new partnership called “Microsoft Ads and Listings in the BigCommerce Marketplace.” The new collaboration enables BigCommerce merchants in the US, UK and ANZ to directly integrate their stores and reach Microsoft Advertising’s audience of …

Mark Saltarelli used to work at Cypress North for a couple of years but wanted to go in-house and joined Order, a later-stage startup. We spoke a bit about his history in digital marketing, first working at Toast, then FullFunnel, …

If you’ve racked up awards or accolades for your business, you’re not wrong in wanting to show them off. Your achievements signify you’re doing a few things right, so why wouldn’t you display them on your website? The key is …

Many great articles have exposed the seedy underbelly of Local Services Ads spam and fake reviews. There’s one on Search Engine Roundtable regarding fake reviews and another on Search Engine Land where Len Raleigh talked about location spam, reviews, names …

2023 is going to be a wild year in search. Look back at the past year and prepare accordingly with this SEM guide. The post SEM Strategy In 2023: More Ahead With Your Year In Review appeared first on Search …

Learn everything you need to know to create a compelling Contact Us page and browse through over 40 examples to spark inspiration. The post Contact Us Page Examples: 44 Designs For Inspiration appeared first on Search Engine Journal.…

Learn what FAQ schema is and how you can use it to improve your website’s presence in Google search results. The post FAQ Schema: A Guide For Beginners appeared first on Search Engine Journal.…

AdWords Managed Accounts get shared negative lists across accounts In 2017, Google added the ability to create and share negative keyword lists across accounts for Managed Accounts. This was welcome news for advertisers who had been adding the same lists …

Intent research vs. keyword research In 2020, Frédéric Dubut of Bing told us: “Keyword research are probably going to become slowly obsolete and you’ll need to switch to intent research as a practice.” Barry Schwartz asked Google’s John Mueller …

The Spam Clock in 2011, startup search engine Blekko launched a spam clock that estimated 155 million spam pages had been created since Jan. 1 of that year. Blekko said 1 million spam pages were being created every hour. How …

Here is a recap of what happened in the search forums today……

Google said the two different Google search algorithm updates – the December 2022 helpful content system and the December 2022 link spam update – may take another week or two to complete their rollout. The helpful content update started Dec. …

2022 marked the first year since 2014 that Google and Meta’s advertising market share dropped below 50%, standing at 48.4%. By the end of 2023, that number is expected to drop to 44.9%. What’s going on. Amazon, ByteDance’s TikTok and …

Do you need outstanding core web vital scores to be included in Google Discover? The answer is no, at least John Mueller of Google said “we don’t have that connection documented anywhere.”…

As you know, Google can now crawl from locations outside of the United States. We know this is rare, it is used in specific situations. But if you want to know if Google is crawling your site from outside of …

Welcome to the first video recap of 2023, where I start with the January 2023 Google webmaster report. I then explain how the Google helpful content and link spam updates are still rolling out and, more so, still causing volatility……

We’ve all heard about search engine optimization (SEO), but what about search engine de-optimization? In one Search Off The Record episode, Martin Splitt, Gary Illyes, and Lizzi Sassman discussed de-optimization – the process of taking a page off …