Here is a recap of what happened in the search forums today……

Google seems to be testing a new option for the Book Online call to action option that does not use an online booking service but rather lets you call the business directly. The button says “call business” and then will …

Google is testing showing a related images carousel right below an images box in the mobile search results. As you scroll through the search results, you are presented with an images box and if that is not enough for you, …

Google’s John Mueller said on LinkedIn he does not recommend you use LLMs (AI tools) for SEO advice. He wrote, “please don’t use LLMs for SEO advice.” “They learn from all the bad SEO information out there,” he added.…

OpenAI has announced SearchGPT, its AI search tool that looks and feels a lot like ChatGPT but gives you more sources and answers through links. OpenAI wrote, “We’re testing SearchGPT, a temporary prototype of new AI search features that give …

Google pushed out a large update to Gemini (formerly known as Bard) and this update includes more links to both related content and also links to verify the content that Gemini is responding with.…

This week……