Shein is one of the largest fast-fashion retailers worldwide, shipping to customers in over 150 markets. Known for its relatively low-priced apparel and wide variety, Shein became one of the most popular shopping destinations among Gen Z and millennial consumers …
Day: October 22, 2024
Daily Search Forum Recap: October 22, 2024
Here is a recap of what happened in the search forums today……
Google Watch Video Search Ads
Google seems to be testing showing search ads that you can click to watch a video. We saw something like this back in 2018, but this shopping ad has a video play icon on it, and when you look at …
Google Sitelinks Search Box Going Away Next Month
Google is deprecating the ten-year-old Sitelinks Search Box. It is going to start to disappear from the search result snippets starting on November 21, 2024. This does not impact the normal sitelinks, just the search box.…
Google Search Ads Travel Feeds To See Prices, Images & More Rich Results
Google announced that it is adding new features for travel search ads through integration with travel feeds. This will allow ads to show hotels, prices, dates, ratings and images in hotel ads. Plus, Google is testing things to do, car …
Bing Search Adding Al-Enhanced Summary
Microsoft is adding new AI features to Bing Search named AI-enhanced summaries. These can show up in the knowledge panel section, and say the “summary was generated by Al from multiple online sources. Find the source links used for this …
Google Ads Performance Max Won’t Take Priority Over Standard Shopping In Same Account
Google Ads has changed how Performance Max and regular Shopping campaigns work within the same account. In short, Performance Max won’t take priority over Standard Shopping campaigns when they are both in the same ads account.…
Several Bugs Within Bing Webmaster Tools API & Documentation
There are reportedly at least five bugs within the Bing Webmaster Tools API and the corresponding documentation. The bugs range from setting country and regions to site move requests, plus bugs with the overall API documentation.…
How to Optimize Your Website for SEO: A Beginner’s Guide
Learn how to boost your site’s search engine rankings in our beginner’s guide to website SEO optimization.…
Google’s Helpful Content Update & What to Do About It
Google‘s helpful content update is part of Google‘s ranking system designed to reward useful content.…
Information Gain: How Top Content Leaders Use It (And How You Can Too)
Ever stumbled upon a competing post and thought, “Damn, I wish I wrote that”? That feeling of envy mixed with respect? It usually means you learned something new. This concept is known as “information gain” in SEO. Information gain measures …