Google Ads has changed how Performance Max and regular Shopping campaigns work within the same account. In short, Performance Max won’t take priority over Standard Shopping campaigns when they are both in the same ads account.…
Month: October 2024
Several Bugs Within Bing Webmaster Tools API & Documentation
There are reportedly at least five bugs within the Bing Webmaster Tools API and the corresponding documentation. The bugs range from setting country and regions to site move requests, plus bugs with the overall API documentation.…
How to Optimize Your Website for SEO: A Beginner’s Guide
Learn how to boost your site’s search engine rankings in our beginner’s guide to website SEO optimization.…
Google’s Helpful Content Update & What to Do About It
Google‘s helpful content update is part of Google‘s ranking system designed to reward useful content.…
Information Gain: How Top Content Leaders Use It (And How You Can Too)
Ever stumbled upon a competing post and thought, “Damn, I wish I wrote that”? That feeling of envy mixed with respect? It usually means you learned something new. This concept is known as “information gain” in SEO. Information gain measures …
Daily Search Forum Recap: October 21, 2024
Here is a recap of what happened in the search forums today……
Google Generative AI Snippets Throughout Search Results
Google has been doing a lot with generative AI and I know some of you have seen featured snippets, some knowledge panels, local listings and other forms of generative AI in the search results. Here is an example of Google …
Google Local Service Ads At It Again With Request Competitive Quotes
Google is at it again, double dipping on Local Service Ads clicks, by adding a “Request competitive quotes” button after you have already selected the business you want a quote from. Google is now showing you other competitive to get …
Google To Pause Ads Related To Elections After Polls Close On Nov. 5
Google will temporarily pause ads related to the US elections after the polls close on November 5th. Google said this “is a temporary measure, and we will notify advertisers when this policy is lifted.”…
Nick Fox New Lead Of Google Search; Replaced Prabhakar Raghavan
Nick Fox is now the new head of Google Search, replacing Prabhakar Raghavan who is moving into Chief Technologist role at Google. Nick Fox has been with Google since July 2003 and is someone we have quoted here for 20 …
Google Search Ranking Volatility Continues October 19th & 20th
Nope, Google won’t let up with its Google Search ranking volatility. We are seeing sites that are showing better rankings one day, only to see those rankings jump back up the next day and continue to see this pattern over …
Marketing Reports: Tips & Examples for Beginners
Marketing reports are data-focused documents that summarize marketing results at regular intervals.…
SEO for Financial Services: What It Is & How to Do It
SEO for financial services is search engine optimization tailored to companies in the finance industry.…
Banner Ad Sizes: Choosing the Right Size
Knowing your options is important so you can visualize how your ad will look, and how easily people will be able to see the ad.…
Daily Search Forum Recap: October 18, 2024
Here is a recap of what happened in the search forums today……
Google Tests People Also Ask More Results Centered Button
Google is testing a more results button with a bit more design, the button expands or refines your query in the people also ask section. Normally you just see a text link that says “more results” but here Google a …
Google Search Tests Article List View Instead Of Carousel
Google Search is testing replacing the article carousel format with a list view format of sort. This shows the articles in two columns with a show more button, instead of a carousel of article cards you can toggle through.…
