Google said it again – structured data does not help your site rank any better. John Mueller of Google said this on Bluesky, “Structured data won’t make your site rank better.” He said, all it is “used for displaying the …

As you know, Google is okay with linking its AI Overviews back to more Google Search results. But is Google okay with linking the same query, to the same query, over and over again, through the AI Overviews?…

The Financial Times has a detailed interview with the newish Head of Google Search, Elizabeth Reid. The interview can be gated, so here are some of the quotes that stood out most to me from this interview.…

Here is a recap of what happened in the search forums today……

This is a programming note that I am completely offline for the Passover holiday today. In fact, this post was pre-written and scheduled to be posted today – so you know I am offline. Passover is/was Sunday and Monday……

Microsoft is testing trending icons on Bing Search’s related searches section. We’ve seen both Google and Bing use trending icons in various search features over the years, but now Bing is testing them on the related searches feature.…

Google is experimenting more with shopping carousels, this time, showing products and then which articles are recommending those products. These can be shown in best of articles and recommended in articles.…

Microsoft is testing yet another variation for its favicons in the Bing Search snippets. This one uses a dark gray background, with a circle formatted favicon, next to the search result snippets.…

Google is testing yet another search feature that generates new queries on Google Search. This one is named “Ask a follow-up” and they are sported with the Gemini stars next to them.…

Google released a new Google Ads ad strength guide and best practices document. The document should help you improve your overall ad strength in Google Ads.…

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Google has officially made AI Overviews text link back to more Google Search …

Google is testing a new ad format that overlays more product ads when you click on a “more” button. This is different from expanding a product carousel, in that this overlays on top of the current search results interface.…

A month ago, we reported that Google was testing linking words in the AI Overviews back to its own search results. We felt this set a horrible message but hey, Google did not, instead, Google made it an official feature …

Recently, I’ve been complaining that Google is linking many of its search features back to more search results, this is also includes the AI Overviews. Well, Bing Search is also doing this for some of their AI-based answer snippets.…

This week, we covered yet again some more Google search ranking volatility. Google Discover will be coming to the desktop version of Google’s homepage. Google Search Analytics API now shows hourly data for the past ten……

Google has expanded where the Structured data carousels (beta) search feature works and for what types of queries. When it first launched, about a year ago, it was available for flights queries in Germany, France, Czechia, and the UK. Now …