John Mueller of Google said that sometimes doing SEO can cause sites more problems with search and search rankings. Sometimes not doing SEO, might be better, John implies.…
SE Roundtable
Google Tests Expandable Brand Store Panel
Google is testing an expandable brand store knowledge panel. So if you search for a brand like New Balance, Google will show a knowledge panel on the right with products, descriptions and so on but then if you click on …
SE Roundtable
Google Business Profiles Launches Chat With Text & WhatsApp In US
Google Business Profiles started to allow chat through texting and WhatsApp for businesses in international regions. Now, this feature seems to be rolling out to businesses based in the United States.…
SEMrush
11 Content Marketing Tips to Improve Your Strategy
Finding content gaps and focusing on user needs can help you increase engagement. Here are more tips.…
SEMrush
Airbnb SEO: How to Optimize a Listing to Get More Bookings
Appear higher in Airbnb search results by adding amenities to your listing and responding to guests quickly.…
SEMrush
What Are Rich Snippets? & How to Get Them in 2025
Rich snippets are a type of Google search result that displays additional information like ratings or reviews.…
SEMrush
How Does Organic CTR Affect SEO? (& 5 Ways to Improve it)
Learn proven tactics to improve your organic CTR and drive more traffic from search engines to your site.…
SEMrush
How to Create a Marketing Strategy That Works
Learn how to create a marketing strategy from scratch. Perfect for small business owners and beginners.…
SEMrush
Internal Links: Ultimate Guide + Strategies
Learn top internal linking strategies and get a free template to optimize your site‘s SEO and user experience.…
SEMrush
10 Benefits of SEO for Your Business
The main benefit of SEO is search engine visibility, which can increase brand awareness and site traffic.…
SEMrush
Hreflang Attributes & Tags Explained for Beginners
Learn how to use hreflang attributes to boost your multilingual or multiregional website‘s SEO results.…
SEMrush
Cost Per Click: Definition, Why It Matters + How to Measure CPC
CPC is the amount you pay each time a user clicks on your ad. Know its pros and cons plus how to lower it.…
Brian Dean - Backlinko
How Do Search Engines Work? (Quick Guide for Beginners)
Search engines help users find webpages related to specific search terms (called queries).
Understanding how search engines work can help you make your pages more accessible.
And ultimately direct more potential customers to your site.
This guide explains how search …
SE Roundtable
Daily Search Forum Recap: January 21, 2025
Here is a recap of what happened in the search forums today……
SE Roundtable
Google Ads PMax Reports With Private Search Term Category
In the Google Ads Performance Max search category, Google is now displaying “private search term.” Private queries are terms that have been searched for by fewer than 50 unique users over the past 90 days, Google explained.…
SE Roundtable
Google AI Overviews Translation
Google is testing AI Overviews that offer a toggle to turn on and off translations and/or just show the translations by default.…
SE Roundtable
Google: Word-Count Itself Makes So Little Sense
Google’s John Mueller replied to a bunch of screenshots of SEO tools showing word counts for the same page that tailed the word counts differently. John said, “This is also why word-count itself makes so little sense.”…
