Google Merchant Center now lets you name your various shipping policies. This is a welcomed change because previously, it was hard to know which shipping policy was associated with which products.…
Category: Marketing blogs
Semrush Acquired Search Engine Land, SMX & Third Door Media (Industry Reaction)
Semrush, the well-known and popular SaaS search marketing platform, has acquired Third Door Media and all its properties, including Search Engine Land, SMX, MarTech, and Digital Marketing Depot. As you know, Semrush went public in March 2021 and has grown …
Google Ads Renames ACA Text Assets To Customizations
Google Ads has renamed “text assets” to “customizations” within the Automatically created assets section of Google Ads. Customizations lets you use text from your website, landing pages, ads, and provided assets to create customized ad copy.…
Google Tests Snippet Product Carousels For Amazon
Google is testing a product carousel within the search results snippets that contain product images, product information, ratings and prices. This might be specific to Amazon, but I am not sure.…
75 Digital Marketing Statistics You Need to Know
These statistics for digital marketing can help you understand the latest trends and optimize your strategy.…
10 Effective Content Marketing Tactics for 2024 and Beyond
Content marketing tactics are ways to reach and engage target audiences through blog posts, videos, etc.…
How to Get Backlinks: 10 Realistic Methods
Learn how to get backlinks by responding to media requests, creating link bait, finding broken links, & more.…
Programming Note: Offline For Sukkot On Thursday & Friday
This is a programming note that Thursday and Friday are Sukkot and I will be offline the next two days. I will be offline on Thursday and Friday, October 17th and October 18th.…
18 AI Startups to Watch
Artificial intelligence has become one of the key technologies reshaping the way we search for information, work with automating repetitive tasks, study with AI-powered tutors, and more. AI remains one of the dominant themes of venture capital investing and millions …
SEO Jobs: How to Build a Career in Search Marketing
SEO jobs are booming. The global SEO industry is projected to reach $157 billion by 2032. (Up from $68 billion in 2022.) Why is this happening? Businesses NEED skilled SEOs to compete in the digital space. And they’re willing …
Daily Search Forum Recap: October 16, 2024
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. We are seeing more volatility again from Google Search, surprise, surprise……
18 Best AI SEO Tools to Consider [Free + Paid]
Discover the 18 best AI SEO tools to improve your search engine rankings and grow your business.…
New Google Shopping Researched With AI & More Shopping Features
Google announced a number of new Google Shopping features including the new home page, the new researched with AI, more personalized results and deal-finding tools like price comparison, price insights and price tracking.…
Google Search Ranking Volatility Again Heats Up (October 15th)
It’s been a handful of days since we reported on any Google Search ranking volatility and although I really don’t want to say we are seeing more volatility in the Google search results, well, we are, so I am reporting …
Google Business Profiles Removes Health Insurance Accepted
Google may have removed or be removing the health insurance fields from Google Business Profiles. So if you are a health related organization, and you want patients to see what insurance you accept before coming, Google would show that, but …
Google Tests Shaded Featured Snippet Background
Google is testing adding a background color, shade, to the featured snippets on mobile search. We saw this in February with normal snippets, also with site names and favicons and also with product results. Now Google is testing it for …
Google Merchant Center Adds New Verification Methods
Google has added two new verification methods for merchants/retailers within Google Merchant Center next. The new methods are to verify via a business email or verify via an e-commerce/shopping platform.…