A branded search is a search engine query that contains the name of your brand, service, or product.…
Category: Marketing blogs
6 Best Competitor Keyword Analysis Tools for Market Insights
Discover the top competitor keyword analysis tools for optimizing your PPC and SEO keyword strategies.…
Daily Search Forum Recap: September 9, 2024
Here is a recap of what happened in the search forums today……
Google Ads Saying Goodbye To Enhanced CPC In March 2025
Google Ads emailed advertisers using Enhanced cost-per-click (eCPC) to let them know that in March 2025, Enhanced CPC will be sunset and any campaigns using Enhanced CPC will be migrated to Manual CPC bidding.…
Google Business Profile Appointment Link Broken Notifications
Google is emailing some businesses when it detects that their Google Business Profile appointment link is not working. Google’s email says, “Fix your business Google link.”…
Bing May Use ProductGroup Markup In The Future
Microsoft Bing may use ProductGroup markup in the future for its “captions” in the Bing Search results. Fabrice Canel from Microsoft said while they do not support it yet, “it’s on our radar” and “the team is closely monitoring its …
Bing Treats 308 Redirects Same As 301 Redirects
Fabrice Canel from Microsoft said that Bing Search treats 308 redirects the same as they treat 301 redirects. This is the same as what Google said back in 2021, although Google has been a bit wishy-washy on redirects over the …
Bing Product Search Results With See Details Button
Bing is testing a big blue “see details” button for some of the product listings in its search results. Normally when you hover your mouse cursor over the products, they expand a little but now they are also showing a …
How to Find Unlinked Mentions and Turn Them Into Backlinks
Learn how to find and convert unlinked mentions into links to strengthen your site’s backlink profile.…
Brand Persona: What It Is and How to Create One
A brand persona is the personification of a brand’s identity designed to resonate with a specific target audience.…