Google’s December 2024 spam update was completed yesterday at 2pm ET, but it had a busy and volatile week, burning through Christmas and the week. Google rolled out new AI-organized search results for restaurants. Google Ads is testing……

Google has completed the rollout of the December 2024 spam update after a seven-day rollout cycle. This update started on December 19, 2024 and 12 pm ET, and was completed on December 26, 2024. This was a broad spam update, …

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Google’s December 2024 spam update is still heated……

Every year I like to cover how I spot Googlers, like John Mueller, but yes others, working and communicating with the SEO community on Christmas Eve and Christmas day. This year is no different, with John Mueller, Martin Splitt and …

The Google December 2024 spam update seems to have burned through the Christmas holiday, with high volatility on Christmas eve and day. I saw comments from site owners and creators about how devastated they were through the holidays and it …

Google has relaxed its inconsistent language policy within Google Merchant Center to allow some languages between your product feed and your website language not to match. Google wrote, “we are relaxing the supported language policy to allow some differences between …

Apple has issued a motion of intervention in the DOJ vs Google antitrust case, specifically in the remedies side to help Google fight the default search agreement it has with Apple. Why is Apple doing this? Primarily because Apple wants …

There may be a bug impacting some Google Ads advertiser accounts that will quietly switch your campaigns to have broad match turned on, even when that campaign may have used phrase or exact match. This can happen when you switch …

Here is a recap of what happened in the search forums today……

Google Ads updated its abusing the ad network policy to say it will disapprove ads can take “actions on ads relating that might violate Spam Policies for Google Web Search.” Specifically, if an ad’s destination points to a page removed …

Google Ads seems to be rolling out new asset-level conversion data in Performance Max reporting and campaigns. You can use the conversions and conversion value columns to get an overview of asset performance.…

Google has officially rolled out AI organized results for restaurants related queries. We’ve launched a new way to get dining recs on Search. If you’re looking for something like ‘restaurants with a view Chicago,’ you’ll get a results page organized …

Google Ads is making a change to new Performance Max campaigns that are created in the Google Ads web interface. Starting on January 20, 2025, these campaigns will have brand guidelines enabled and require business name and logo brand assets …

Google has posted a new help section for Google Merchant Center, a Merchant Center Next Glossary. This glossary defines key Merchant Center terms and links you to related articles with more detail about each term.…

Here is a recap of what happened in the search forums today……

Google Ads seems to be testing showing search ads in the Google Search results without ad copy, without the ad description text you added to your ads. I guess Google wants to see what type of impact this has on …

On Thursday, December 19th at 12 pm ET, Google began its release of the Google December 2024 spam update. It seems like that update kicked into gear the day or so after it was released, but honestly, it is hard …