July 2024 Google Webmaster Report

This month we had Google June 2024 spam update roll out over a seven-day period. We had a few other unconfirmed Google search ranking updates as well, listed below. Let’s not forget yet another Google indexing bug after the core …

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Prompt Injection Added To Bing Webmaster Guidelines

Bing added a new guideline to its Bing Webmaster Guidelines named Prompt Injection. A prompt injection is a type of cyberattack against large language models (LLMs). Hackers disguise malicious inputs as legitimate prompts, manipulating generative AI systems (GenAI) into leaking …

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Google Explains Why Soft 404s Are Bad

Gary Illyes from Google explained two reasons why soft 404 errors are bad. Soft 404s are when a page returns a 200 status okay, but Google thinks that page should return a 404 page not found error. According to Gary, …

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